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Press Kit
| no: 2718-01
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Press kit - Press release - Jing'an Prime Land - Mason Studio
A v2com exclusive

Jing'an Prime Land

Shanghai, China

Mason Studio



Toronto, Canada, 2019-03-05 -

For the Jjng’an project, the multi-generational families that inhabit these dwellings, together with a minimal design approach, express how essentialism redefines accepted notions of luxury within the traditional urban context of Shanghai, China. 


Jing’an district is rooted in tradition and culture because of its namesake temple. Built over two thousand years ago, it remains the physical and symbolic center of the community. As the city continues to densify and residences are built for a growing population, this development provides families with an alternative to the commonly seen condominium typology offering traditional notions of luxury through ornamentation and additive decorative application within single-level residential units.

 

In the heart of the historical district, the design of these townhome interiors is a pure and minimal expression of extravagance. These family-oriented environments prioritize natural light, personal outdoor space, and the use of the highest quality finishes. The refined construction detailing and minimal use of finishes express how essentialism redefines traditional notions of luxury.

 

Each townhome is created to be a lasting home for generations; one that values quality and craftsmanship over ostentation. 

Throughout the development, the interior material selection for the townhomes is reduced to the use of only three main materials; wood, marble and hand-trowelled plaster. By reducing the materials to a select few, an emphasis is maintained on the quality and execution of refined detailing. All finishes are void of any applied ornamentation relying solely on the inherent beauty and integrity of the material itself. 

 

A key element throughout the design is the lighting; a highly considered component that creates a dramatic and functional backdrop regardless of the interior furnishings. Not solely serving as a decorative application, lighting becomes an integral element in the interior architecture highlighting the interior finishes and supporting the functions of the space.  


The ground-floor property (Townhouse A) is conceived as a space for a young family. As a rejection of the chaos of the exterior environment, the design creates a calm and ordered atmosphere to enhance the quality of family life. An underlying fluidity was created through the use of a consistently light colour palette, physically soft material textures and subtle patterning, complimented by the abundance of natural light.

 

The living room, dining area, and kitchen are open to one another to encourage familial interaction and communal cooking. Natural stone textures and light oak wood adorn vertical and horizontal surfaces of the interior envelope. The central staircase descends to an entertainment area where an indoor garden and daylight provide natural elements to the subterranean space courtesy of a skylight.

 

The marble-clad stairwell continues upstairs for access to three bedrooms and bathrooms. These private areas are designed to be functional spaces for individual family members to live, work and relax. Retail design techniques are used to display personal possessions communicating the value of treating all objects with respect and care.


The upper property (Townhouse B), is designed for a mature family, who spend their free time attending social functions, entertaining their extended family within their home. The colour palette, pattern and textural variation reflect the vibrancy of the lifestyle of the homeowners.

 

Throughout the main floor, the living and dining areas have a distinctive high-contrast saturated palette. Open-grain oak wood panels and natural marble slabs are used on the wall and floor surfaces. The natural graphic patterning and honed textures reinforce the quality and innate uniqueness of the materials. A central staircase ascends through the levels with custom artwork and integrated lighting to exaggerate the architectural geometry adding interest to an otherwise narrow condition. The staircase culminates at the rooftop level where residents enjoy an expansive private sky terrace. 


Project Details
Project Name: Jing’an Prime Land

Land Type: Townhome Development, New Construction 
Location: Jing’an District, Shanghai, China 
Client: China Resources 
Completion: August 2018 
Interior Design: Mason Studio Inc. masonstudio.com

Design Team: Stanley Sun, Ashley Rumsey, Marti Hawkins, Onyi Chan, Karen Wilson, Kirsty Reid    
Owner: China Resources 
Photography: Seth Powers


Company Profile
Mason Studio’s portfolio of hotels, restaurants, retail stores, multi-unit residences, exhibitions and conceptual installations can be found on almost every continent. The keys to comprehending a global context is through an innately sensitive attitude to cultural perspective, dedicated research on human interaction with environments, and a network of professionals with specialized talents.

The minds of creative professionals are merged with the traditional skills of interior design to expose multidisciplinary solutions. Through collaboration, unconventional solutions arise to bring awareness and a renewed perspective of everyday spaces.

Led by Partners Stanley Sun and Ashley Rumsey, there is no aversion to tradition and no fear of change; the motivation behind Mason Studio is established on a truthful response to needs and an understanding for the significance of interior design in comprehensive and effective environments with a commercial purpose.

- 30 -


Media contact
Press kit | 2718-01 - Press release | Jing'an Prime Land - Mason Studio - Residential Interior Design -    Townhouse A: living room with view to terrace  - Photo credit: Seth Powers
Townhouse A: living room with view to terrace
Photo credit: Seth Powers
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Medium-resolution image
10.67 x 6.34
300dpi

~ 3.5 MB
Press kit | 2718-01 - Press release | Jing'an Prime Land - Mason Studio - Residential Interior Design -     Townhouse A: living space with view to dining area and central staircase.    - Photo credit: Seth Powers
Townhouse A: living space with view to dining area and central staircase.
Photo credit: Seth Powers
Download
Medium-resolution image
10.67 x 6.84
300dpi

~ 3.4 MB
Press kit | 2718-01 - Press release | Jing'an Prime Land - Mason Studio - Residential Interior Design -    Townhouse A: dining area  - Photo credit: Seth Powers
Townhouse A: dining area
Photo credit: Seth Powers
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Medium-resolution image
10.67 x 8.38
300dpi

~ 4.5 MB
Press kit | 2718-01 - Press release | Jing'an Prime Land - Mason Studio - Residential Interior Design -    Townhouse A:  central staircase  - Photo credit: Seth Powers
Townhouse A:  central staircase
Photo credit: Seth Powers
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Medium-resolution image
7.08 x 10.67
300dpi

~ 3.5 MB
Press kit | 2718-01 - Press release | Jing'an Prime Land - Mason Studio - Residential Interior Design -    Townhouse A: hallway and powder room<br>  - Photo credit: Seth Powers
Townhouse A: hallway and powder room
Photo credit: Seth Powers
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Medium-resolution image
10.67 x 7.12
300dpi

~ 4 MB
Press kit | 2718-01 - Press release | Jing'an Prime Land - Mason Studio - Residential Interior Design -   Townhouse A: powder room<br> - Photo credit: Seth Powers
Townhouse A: powder room
Photo credit: Seth Powers
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Medium-resolution image
7.11 x 10.67
300dpi

~ 4.7 MB
Press kit | 2718-01 - Press release | Jing'an Prime Land - Mason Studio - Residential Interior Design -    Townhouse A: master bedroom and private terrace<br>  - Photo credit: Seth Powers
Townhouse A: master bedroom and private terrace
Photo credit: Seth Powers
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Medium-resolution image
10.67 x 7.14
300dpi

~ 4.2 MB
Press kit | 2718-01 - Press release | Jing'an Prime Land - Mason Studio - Residential Interior Design -    Townhouse A:&nbsp; master bedroom cabinetry  - Photo credit: Seth Powers
Townhouse A:  master bedroom cabinetry
Photo credit: Seth Powers
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Medium-resolution image
7.12 x 10.67
300dpi

~ 4.3 MB
Press kit | 2718-01 - Press release | Jing'an Prime Land - Mason Studio - Residential Interior Design -    Townhouse A: master bathroom  - Photo credit: Seth Powers
Townhouse A: master bathroom
Photo credit: Seth Powers
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Medium-resolution image
8.83 x 10.67
300dpi

~ 4.3 MB
Press kit | 2718-01 - Press release | Jing'an Prime Land - Mason Studio - Residential Interior Design -    Townhouse A: lower level entertainment room<br>  - Photo credit: Seth Powers
Townhouse A: lower level entertainment room
Photo credit: Seth Powers
Download
Medium-resolution image
10.67 x 6.44
300dpi

~ 4.2 MB
Press kit | 2718-01 - Press release | Jing'an Prime Land - Mason Studio - Residential Interior Design -    Townhouse A: lower level entertainment room   - Photo credit: Seth Powers
Townhouse A: lower level entertainment room
Photo credit: Seth Powers
Download
Medium-resolution image
10.67 x 7.23
300dpi

~ 3.5 MB
Press kit | 2718-01 - Press release | Jing'an Prime Land - Mason Studio - Residential Interior Design -    Townhouse A: guest bedroom  - Photo credit: Seth Powers
Townhouse A: guest bedroom
Photo credit: Seth Powers
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Medium-resolution image
7.62 x 10.67
300dpi

~ 3.5 MB
Press kit | 2718-01 - Press release | Jing'an Prime Land - Mason Studio - Residential Interior Design -    Townhouse B: living room  - Photo credit: Seth Powers
Townhouse B: living room
Photo credit: Seth Powers
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Medium-resolution image
10.67 x 6.95
300dpi

~ 4.1 MB
Press kit | 2718-01 - Press release | Jing'an Prime Land - Mason Studio - Residential Interior Design -    Townhouse B: kitchen and central staircase<br>  - Photo credit: Seth Powers
Townhouse B: kitchen and central staircase
Photo credit: Seth Powers
Download
Medium-resolution image
10.67 x 7.12
300dpi

~ 4.6 MB
Press kit | 2718-01 - Press release | Jing'an Prime Land - Mason Studio - Residential Interior Design -    Townhouse B: powder room  - Photo credit: Seth Powers
Townhouse B: powder room
Photo credit: Seth Powers
Download
Medium-resolution image
6.95 x 10.67
300dpi

~ 3.5 MB
Press kit | 2718-01 - Press release | Jing'an Prime Land - Mason Studio - Residential Interior Design -    Townhouse B: central staircase<br>  - Photo credit: Seth Powers
Townhouse B: central staircase
Photo credit: Seth Powers
Download
Medium-resolution image
7.11 x 10.67
300dpi

~ 4.2 MB
Press kit | 2718-01 - Press release | Jing'an Prime Land - Mason Studio - Residential Interior Design -    Townhouse B: guest bedroom  - Photo credit: Seth Powers
Townhouse B: guest bedroom
Photo credit: Seth Powers
Download
Medium-resolution image
7.12 x 10.67
300dpi

~ 3.1 MB
Press kit | 2718-01 - Press release | Jing'an Prime Land - Mason Studio - Residential Interior Design -    Townhouse B: guest bedroom  - Photo credit: Seth Powers
Townhouse B: guest bedroom
Photo credit: Seth Powers
Download
Medium-resolution image
10.67 x 7.91
300dpi

~ 3.6 MB
Press kit | 2718-01 - Press release | Jing'an Prime Land - Mason Studio - Residential Interior Design -    Townhouse B: master bedroom  - Photo credit: Seth Powers
Townhouse B: master bedroom
Photo credit: Seth Powers
Download
Medium-resolution image
10.67 x 7.11
300dpi

~ 3.5 MB
Press kit | 2718-01 - Press release | Jing'an Prime Land - Mason Studio - Residential Interior Design -   Townhouse B: master bathroom - Photo credit: Seth Powers
Townhouse B: master bathroom
Photo credit: Seth Powers
Download
Medium-resolution image
10.67 x 7.11
300dpi

~ 3 MB
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