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Press Kit
| no: 1397-02
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Press kit - Press release - The Knife, Reinvented - Maison Milan
A v2com exclusive

The Knife, Reinvented

Montréal, Canada

Maison Milan

In Milan, Italy for The Design Experience organized by Archiproducts Milano from April 17 to 22; at the Montreal Museum of Fine Arts for the exhibition Bon Appétit! Contemporary Foodware Designs in Quebec, from April 17, 2018 to March 12, 2019; and at World Wide Things in Graz, Austria from May 4 to June 3.


Montréal, Canada, 2018-04-10 -

After winning over cooking enthusiasts with its refined, local and authentic products, Quebec company Maison Milan is continuing its drive to market tools for culinary spaces internationally, with products created by some of the world’s best designers.

 

Emblematic of the company’s impressive growth is a new knife from Maison Milan—a tool that elevates what a knife can be. With its sturdy cast-iron handle, the knife stands on its own, upright. The authentic solid walnut blade is easy to wield, for children as well as adults, as it slices through lettuce and other vegetables with ease. This reinvention of the knife comes courtesy of designer Chifen Cheng, working in collaboration with Maison Milan. The butt of the handle grinds salt, pepper, spices, and nuts effortlessly, like a pestle. The wide wooden blade is also just right for scooping ingredients into a pan. This is the knife reinvented in solid walnut.

 

The essence of Maison Milan is a quest for timelessness. The company seeks the reinvention of everyday things, by working with impassioned designers from around the world, treating every aspect of design with the utmost respect, and using the finest and most noble materials. Maison Milan’s bold actions inspire, move, and provoke. One creation at a time, Maison Milan strives to bring pleasure to daily life.

 

Maison Milan and Chifen Cheng won an award for their reinvented knife, in the category “Objects and accessories, kitchen products,” at the 11th annual Grands Prix du Design in February 2018.

 

About Maison Milan

Maison Milan is an innovative company with a unique market position, offering tools and accessories that are both high-end and accessible, focusing on the user experience and top-quality manufacturing. The designers selected by Milan create products true to the company’s exacting approach, in which aesthetic appeal and practicality are inseparable.

 

Founded by Tony Gaudette in 2011, Maison Milan won Grand Prix du Design awards in 2012, 2015 and 2018, the Italian GranDesignEtico award in 2016 and a Premio Venezia in 2017. Maison Milan’s products are distributed through some 15 specialty retailers in Canada and Europe. 


“The Design Experience”

Archiproducts Milano

Milan, Italy

Via Tortona 31 – Underground stop: Porta Genova

April 17–22/10 a.m.-9 p.m.

 

Bon Appétit! Contemporary Foodware Designs in Quebec

Vernissage: Tuesday, April 17, 2018, 5:30 p.m.

Design Lab/Liliane and David M. Stewart Pavilion

3410 Avenue du Musée, Montreal, Canada

 

“The World Wide Things Collection”

Opening: May 4, 2018, 7:30—8:00 p.m. in Graz, Austria, continuing from May 5 to May 31, 2018.

Joanneumsviertel, Entrance Kalchberggasse, 8010 Graz, Austria


Media contact

Maison Milan/Canada — États-Unis

Tony Gaudette, President

tony@maisonmilan.com

+1.514.804.9986


Maison Milan/France

Carole Beaucour, Directrice de marque

carole@maisonmilan.com

+33 6 95 18 97 00

- 30 -


Media contact
Reinvented knife
Photo credit: Maison Milan
Couteau réinventé
Photo credit: Maison Milan
Press kit | 1397-02 - Press release | The Knife, Reinvented - Maison Milan - Product - Photo credit: Maude Chauvin
Photo credit: Maude Chauvin
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Press kit | 1397-02 - Press release | The Knife, Reinvented - Maison Milan - Product - Photo credit: Maude Chauvin
Photo credit: Maude Chauvin
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High-resolution image
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Press kit | 1397-02 - Press release | The Knife, Reinvented - Maison Milan - Product - Photo credit: Maude Chauvin
Photo credit: Maude Chauvin
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High-resolution image
8.0 x 12.0
300dpi

~ 690 KB
Press kit | 1397-02 - Press release | The Knife, Reinvented - Maison Milan - Product - Photo credit: Maude Chauvin
Photo credit: Maude Chauvin
Download
High-resolution image
8.0 x 12.0
300dpi

~ 560 KB
Press kit | 1397-02 - Press release | The Knife, Reinvented - Maison Milan - Product - Photo credit: Maude Chauvin
Photo credit: Maude Chauvin
Download
High-resolution image
8.0 x 12.0
300dpi

~ 560 KB
Press kit | 1397-02 - Press release | The Knife, Reinvented - Maison Milan - Product - Photo credit: Maude Chauvin
Photo credit: Maude Chauvin
Download
High-resolution image
8.0 x 12.0
300dpi

~ 710 KB
Press kit | 1397-02 - Press release | The Knife, Reinvented - Maison Milan - Product - Photo credit: Maude Chauvin
Photo credit: Maude Chauvin
Download
High-resolution image
8.0 x 12.0
300dpi

~ 730 KB
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