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Dossier de presse | no. 1402-01
On the occasion of the United Nations’ World Environment Day on June 5, v2com, the international design, architecture and lifestyle newswire, is revealing itself to the world.
This is not a company launch: v2com was founded in 2008. Is the company launching a new platform? No: that has been online for more than a year. Is it a celebration? Of sorts. “We have chosen this day to launch our new campaign because it is directly linked to our values, which we want to share with you,” said v2com co-founder Julie Payette.
A company’s values make it possible to understand the organization’s true identity, beyond history and statistics. Values are complementary to a company’s mission and objectives, and are reflected in the way each team member acts every day, as well as in the company’s decision making. Values are also an effective way to set priorities and make enlightened decisions.
“v2com is growing rapidly around the world, and it became more and more important for us to spell out our values to ensure that we would keep going in the right direction,” Ms. Payette added.
The company is therefore unveiling its three core values today. These values will be reflected in three different visual themes, one for each month of summer. An exclusive offer related to each value will also be announced.
June: v2com goes green!
Value #1: Building a better world
v2com believes that design and architecture are noble, useful areas of expertise that can help improve people’s quality of life while protecting our planet. Sustainable development and respect for the environment are core personal and professional concerns for every member of the v2com team. Julie Payette has long sought ways to help build a better world and she and her team want to support any individual, company or organization sharing the same goal.
It is therefore no coincidence that v2com has chosen World Environment Day to launch its campaign. In order to support these statements of principle with a tangible commitment, v2com is unveiling a new promotional campaign related to this first value:
Every project or product that distinguishes itself in a significant way through its sustainable, environment-friendly character will receive a 10% discount on a distribution package. This offer is permanent.
For a limited time, from June 5 to July 5 2015, the discount will be 30%. Learn more
v2com is also proud to support, through several partnerships, humanitarian causes, non-profit organizations and foundations working toward a sustainable future. v2com is taking this opportunity to invite environmental organizations connected to the architecture and design fields to approach v2com with partnership proposals.
Value #2: Emotion, beyond the tangible
Do emotion and work mix? At v2com, they certainly do! The team members all have tremendous enthusiasm for their work, and a deep passion for the design, architecture and lifestyle fields.
“We are always on the lookout for projects that excite us, whether through a cultural diversity element, poetic lighting, the textures of the materials used, magical imagery, innovation or originality, so that we can share our excitement and inspiration with media around the world. We also have a real emotional investment in our clients’ promotional impact, the relevance of their news and the usefulness of our newswire for journalists. That is why we are exploring new avenues, developing new tools and always seeking to improve the quality of our media network,” explains production manager Louna Brisson-Payette.
Value #3: Transparency, the most beautiful colour of all
Loyalty and integrity are fundamental to the way v2com does business. The company invests in honest, transparent communication among colleagues and with clients, media and partners. The company supports freedom of expression, the sharing of opinions and the negotiation of ideas in an open, trusting environment.
Giving clients the respect and transparency they deserve leads to solid relationships, consistently high quality work and the best possible results.
v2com: growth without borders
With more than 25 years of experience as communications professionals, Julie Payette and Pierre Bélanger founded v2com in 2008 to facilitate the discovery of design news and offer a quick and efficient affordable tool for the media, at very affordable costs for the clients.
In order to alleviate the distribution process of press kits including high-resolution images to the media, give them access to a ready-for-publication design news platform and fill a newswire gap in our fields, Pierre Bélanger conceived v2com, the first international newswire specializing in design, architecture and lifestyle.
« v2com is a hugely valuable resource for showcasing new creative studios and firms around the globe. As the Editor of Azure magazine, I am always searching for the latest innovations in architectural and design, and v2com has become one of my top go-to sites for sourcing new projects,” says Catherine Osborne, editor-in-chief of Canadian design and architecture magazine Azure.
v2com continues to grow consistently, without borders, and is dedicated to always offering you a service tailored to your needs, in response to social and technological evolutions.
This summer, follow v2com on social media to discover the company’s true colours.
Twitter : @v2com_newswire
LinkedIn : @v2com_newswire
Pinterest : v2com newswire
Instagram : @v2com_newswire
Google+ : +v2com newswire
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