San Francisco, États-Unis, 04-06-2021 -  The 15^th edition annual San Francisco Design Week (SFDW), which typically attracts 60,000 visitors yearly from around the world, kicks off its all-online program June 7-13, celebrating the dynamic theme ‘Power’. Power is everywhere. It's local and global, personal and public, selfish and selfless. There is power in the food we eat, the music we make, and the ideas we share. Power is 'a seat at the table', a movement, a path forward, and a new beginning.

SFDW invites the design community to reconsider the way we think about power and how, by questioning existing institutions, we can use our collective abilities to help distribute and delegate power with equitable intentions.
 
Discussions about societal change, and the role of designers in leading the charge, will be at the forefront of many SFDW events. Highlights include talks, webinars, web conferences, and virtual tours with leading designers in multi-disciplines, from user experience, interactive design, VR Experiences, and Virtual Art to branding, architecture, interior design, and fashion.

Most events require an All-Access Pass, $39.99 unless otherwise stated:
https://www.boomset.com/apps/eventpage/113863

Highlights: OFFICIAL KEYNOTE KICK-OFF: ALANA WASHINGTON  Monday, June 7, 8:30 am PDT Alana Washington, Senior Design Program Manager at Uber Freight, kicks off SF Design Week to share insights into the challenges of designers today, reflects on social and racial inequity and how it affects designers and where do companies go from here.

PODCAST: TECHNICALLY SPEAKING WITH HARRISON WHEELER  Monday, June 7; Tuesday, June 8; Wednesday, June 9; Thursday, June 10; Friday, June 11; Weekdays 12:00 PM PDT The Technically Speaking podcast amplifies the voices of underrepresented leaders to inspire the next generation of black and brown designers through authentic, thought-provoking, and immersive story-telling. The conversations will cover a wide scope of insightful topics like communication effective design, activism, career tips, and everything in between. Take a journey through the in's and out's of UX with host, Harrison Wheeler. Adobe Event Series: How to Design for Emoji Inclusivity with Jenny 8. Lee, Co-Founder, Emojination and Yiying Lu, San Francisco Arts Commissioner & Adobe Global Creative Ambassador  Thursday, June 10, 2:00 PM PDT The Reinvention of Illustration with Adobe’s Vice President of Design Eric Snowden Tuesday, June 8, 4:00 PM PDT Adobe is changing the world through digital experiences. It helps customers create, deliver, and optimize content and applications. "Spotlight with Zahid Sardar" series: This series is a dynamic virtual forum, hosted by acclaimed California design editor Zahid Sardar. The talks illuminate ideas and creativity where design is engaged to solve everything from global issues affecting billions of people, to rarified, customized design programs. The 60-minute webcast format includes a visual presentation of recent work, and a personal live interview with Zahid Sardar discussing some of the most creative ideas today we can all use. Architect GREG FAULKNER. Hosted by FLEXFORM  Thursday, June 10, 5:00 PM PDT Geographer-at-Large EAMES DEMETRIOS  Friday, June 11, 3:00 PM PDT Artist & Designer WALTER HOOD Friday, June 11, 5:00 PM PDT SMALL BATCH & MADE TO ORDER, Digital and In-Person Exhibit June 7 to June 13 The exhibit “Bay Area Made: Small Batch & Made to Order” will showcase high quality, innovative, and locally made products of the broad and diverse Bay Area Made maker community. It will highlight the making processes and conscious choices from concept to finished product that result in products that are better for the user, the community, and the planet. This will be the first exhibit of its kind in the Bay Area. Founded in 2017, Bay Area Made is a platform dedicated to showcasing products made in the Bay Area and the people who create them.   HIRE ME, Led by Ire Catchings III and Julia Fernandez Are you a senior Design student or a recent graduate? Do you have a solution or outstanding idea that shows your talent as a designer? Would you like to have the opportunity of showing your creativity and skills in a less rigid format? San Francisco Design Week invites you to participate in Hire Me, a way to showcase your talent and get the spotlight on your unique way of solving challenges. Click here for details of how to participate. GETTING STARTED AS A DESIGNER IN AR/VR, led by Diego Mendes and Morgan Chin Friday, June 11, 1:00 PM PDT Have you ever wondered how to transition from 2D design to AR/VR? What are the skills you need? What are hiring managers looking for? Join Diego Mendes, a Product Design Manager in the AR/VR team at Facebook Reality Labs, and Morgan Chin, an incoming Product Designer, and former Intern to learn from their experiences and perspectives.

"Cocktails With Top Designers and Architects", Presented by Diane Dorrans Saeks
This trio of webinars produced and directed by best-selling design author Diane Dorrans Saeks, celebrates this current moment in design and architecture — and faces the future of design with optimism and renewed energy.

Each highly accomplished designer and architect will speak of works in progress, new work, and what they see happening in the near future. These three webinars celebrate creativity, the power of ideas, and the power of optimism. 

Monday, June 7, 6 PM PDT:

• Designer Gary Hutton
• Designer Mead Quin
• Designer Eche Martinez

Wednesday, June 9, 6 PM PDT:

• Architect Joshua Aidlin of Aidlin Darling
• Architect Anne Fougeron of Fougeron Architecture
• Architect Zoe Prillinger of Ogrydziak Prillinger Architects

Thursday, June 10, 6 PM PDT:

• Designer Anne Wilkinson, Principal, BAMO
• Designer Susan Collins Weir of Collins Weir
• Designer Catherine Kwong
• Designers Leanne Conquer and Alexis Tompkins of CHROMA

HOW TO DESIGN FOR EMOJI INCLUSIVITY
Thursday, June 10, 2 PM PDT
Emojis aren’t just fun — they’re changing the way we communicate. As designers, creators and communicators, we all play a role in expressing ourselves using emojis. In a recent study commissioned by Adobe, 83% of global emoji users agree that emoji should offer a more inclusive representation of users. 76% agree that emojis are an important communication tool for creating unity, respect, and understanding of one another. This panel will discuss the importance of this study and the impact emoji inclusivity can have on designers.
 
Panelists:
Jenny 8. Lee, Co-Founder, Emojination
Yiuying Lu, San Francisco Arts Commissioner & Adobe Global Creative Ambassador
Moderator: Paul D. Hunt, Adobe
 
In addition, San Francisco Design Week is excited to offer its attendees an exclusive free screening of the documentary titled “The Emoji Story.” This award-winning documentary is a one-of-a-kind film that gives a glimpse into the world of emoji and the brief history of the rapid rise of this new global language.

THE REINVENTION OF ILLUSTRATION WITH ERIC SNOWDEN, VP OF DESIGN AT ADOBE
Tuesday, June 8, 4 pm PDT
According to Adobe’s recent survey, 82% of creatives believe that 2020 forever changed how they create. As a result, UX designers are looking for ways to be more creative than ever while working more efficiently. For Adobe change happened by taking a 30-year-old tool – Adobe Illustrator – and modernizing it for new platforms, including the iPad. With the introduction of Illustrator on the iPad, creatives have the freedom to create inspiration anytime, anywhere, with anyone. In this session, hear from Adobe’s Vice President of Design Eric Snowden who led the team behind this effort as he shares a behind-the-scenes look at how this was done and why it gives creatives the opportunity to push the boundaries of UX design.
 
A WORKSHOP ON HOW AN EMOJI BECOMES AN EMOJI
Wednesday, June 9, 1 pm PDT
Learn the ins and outs of submitting an emoji proposal to the Unicode Consortium from the leading emoji advocacy group in the field, Emojination. Come with an emoji idea or your questions about the process.

THE EMOJI STORY, A Documentary
June 7 - June 13 PDT
Exclusive free screenings for attendees of this award-winning documentary; a glimpse into the rapid worldwide rise of emoji (Japanese for 'picture character').

‘BLOODLINE’ FILM SCREENING AND A COOKING
DEMO WITH CHEF TU
Friday, June 11, 9 am PDT
Bloodline is an intimate documentary profile of Vietnamese-American chef, Tu David Phu, and the evolution of his culinary aesthetic –borne from a bloodline that traces back through childhood and his family's unspoken history of war, and set within a conversation of image-making and cultural bias, or how preferences for food often mirror our perceptions, and prejudices, of people. Screening is followed by Chef Tu recreating Fish Congee from the film followed by Q & A.

DESIGNING LEADERSHIP, Led by ELISE GRANADOS/ NIKE
Friday, June 11, 11 am PDT
Join Elise Granados, Sr. Design Director from Nike, for a discussion on the rewards and challenges of being a design leader. Elise will share experiences and tips on building healthy teams while providing her take on the following topics:

• The unique aspects of leading designers
• Owning your leadership style
• Having tough conversations

THE POWER OF DESIGN: KIDS & ART FOUNDATION and CALIFORNIA COLLEGE OF THE ARTS
Sunday, June 13, 3 PM PDT
Kids & Art Foundation (K&A) aims to reach families at the beginning of their child’s pediatric cancer diagnosis. Their vision was to have a kit that could provide a moment of relief to families at the beginning of a barrage of medical and emotional chaos, including fun art and breathing activities, and to connect caregivers to a community that could provide support.

SUPERPOWER HOUR
Monday, June 7, 3 PM PDT
Each of us holds a notion of our own purpose. The design achieves its highest value when it helps us fulfill that purpose. Join a generative workshop led by Eric Bailey (VP User Experience, Zillow Group) and design leader Donald Burlock Jr: investigate and celebrate the superhero within you. Have fun designing your very own hero emblem while reflecting on the motivations, beliefs, and powers that you bring to bear. Share in a moment of community with a league of fellow heroes as you hear their stories and share your own. This workshop will include a light presentation mixed with individual drawing/writing exercises and closing with small group discussion.

SFMOMA VIRTUAL TOUR
Monday, June 7, 3 pm PDT
Join the SFMOMA Design Team for a whirlwind virtual tour around the design studio, across the museum, and even into the basement! Its team will be stationed at different points in the museum to showcase the design behind our shows—from exhibition furniture to title wall graphics to our work-in-progress creating a more accessible and inclusive museum.

INCLUSIVE & ETHICAL DESIGN LEADERSHIP
Tuesday, June 8, 5 pm PDT
Explore how design system teams drive ethical design discussions within an organization, led by Leonardo de la Rocha, Director of Intuit Design System, Ted Drake, Intuit’s Global Accessibility and Inclusive Design Leader, and other invited leaders. Inclusive design and accessibility teams have already laid the foundation for broader awareness of design ethics, but they are not synonymous. Ted will share the relationship between inclusive design and accessibility. He’ll also discuss the importance of intersectionality and how this drives awareness of design ethics. Leonardo shares design system leadership to drive conversations that can bridge business demands with customer needs. The panel also discusses the intersection of inclusive and ethical design.

A HISTORY OF ARAB GRAPHIC DESIGN, Led by Bahia Shehab and Haytham Nawar Tuesday, June 8, 5 pm PDT A History of Arab Graphic Design traces the people and events that were integral to the shaping of a field of graphic design in the Arab world. Examining the work of over eighty key designers from Morocco to Iraq, and covering the period from pre-1900 to the end of the twentieth century, Bahia Shehab and Haytham Nawar chart the development of design in the region. The discussion includes Islamic art and Arabic calligraphy, and their impact on Arab visual culture, through the digital revolution. They look at how cinema, economic prosperity, and political and cultural events gave birth to and shaped the founders of Arab graphic design.  Bahia Shehab is a Professor of design and founder of the graphic design program at The American University in Cairo. Haytham Nawar is an Associate Professor of design and the Chair of the department of the arts at the American University in Cairo. Virtual Studio Tours/ Crawls:

VIRTUAL TOUR WITH CIEL CREATIVE SPACE  Monday, June 7, 5 PM PDT Join Ciel Creative Space for a detailed tour through its artistic production studios. Spanning over 40,000 square feet, take a peek within our nine production studios used for photo and film shoots, live streaming, events, and sound recording. This tour will be led by Ciels’ founder, Cecilia Caparas Apelin, with questions and conversation at the end. VIRTUAL CRAWL WITH NONFICTION Tuesday, June 8, 5 PM PDT Nonfiction Co-Founders & Creative Directors Phnam Bagley and Mardis Bagley will show you space where the firm produces virtual environments and create physical products, including a Material Library (in partnership with Material ConneXion), a comprehensive workshop, and prototyping areas. 2021 Innovation Design Awards The 2021 Innovation Design Awards are juried by top industry professionals. Winners are announced on June 11th. “This year, we as designers and design leaders are revisiting and adapting our mission to better reflect the world around us,” says SFDW Executive Director Dawn Zidonis. “By sharing resources, amplifying marginalized voices, and celebrating our differences, we’re reinventing and redistributing the power we hold, giving access to ideas born here in the Bay Area region. We stand with solidarity against white supremacy, racism, police brutality, and injustice. We are designers, masters of communication and meaning, and can use our voices to create change. With great power comes great possibility.” The SFDW 2021 Design Awards esteemed jury:   Anisha Jian, Product Design Director, CRUISE Mauro Rego, Design Lead, Google AI, GOOGLE Sean Mclean-Bergel, Interior Designer, MCCLEAN BERGEL Andre Pennycooke, Director of Product Design, VARO Janet Tam, Co-Founder and Principal, NOLL&TAM Mengyuan Tu, Product, RUN THE WORLD Heather Bybee, Director of Packaging, AMMUNITION Hugo Eccles, Creative Director, Industrial Designer, SPECIAL PROJECTS OFFICE Awards identity designed by Mucho. The 2021 winners’ entries will be displayed prominently and permanently online at San Francisco Design Week. Learn more about this year's theme at SF Design Week About San Francisco Design Week   The Future Started Here: Launched in 2006, San Francisco Design Week (SFDW) is an essential week-long regional festival that showcases the unique intersection of ideas, design, business & entrepreneurism that makes the Bay Area the birthplace of the future.   Now a global phenomenon, San Francisco’s international success is born from historically free-spirited entrepreneurialism, coupled with the imaginative vision of contemporary design and state-of-the-art technology. Pioneers of new ways of looking at the world, nimble Bay Area start-ups are now among the world’s most influential design-led companies, producing products, services, and experiences that profoundly influence the daily lives of billions of people globally. Through approximately 150 events, SFDW celebrates this spirit of newness by providing approximately 60,000 attendees unique access to conversations and virtual tours with the designers who are shaping the future — from architecture to fashion, product design to digital services, and everything in between.    San Francisco Design Week is a nonprofit organization led by a team of advisors and a core committee that represents the diversity of design disciplines in the Bay Area. SFDW is organized by AIGA San Francisco, the professional association for design in partnership with IDSA, Center for Architecture + Design, AIA San Francisco, SFFAMA, SEGD, SDN, IXDA, local consulates, design universities, neighborhood associations, and museums.  2021 San Francisco Design Week theme, identity, and campaign have been created in collaboration with design firm Landscape. Landscape is a boutique brand strategy and design studio shaping structure and surface in service of social good. 2021 Major sponsors include Adobe, Autodesk, Butchershop, Connecta, Fort Point Beer Co., InVision, Landscape, Manual, Mauk Design, Paypal, PCH, Stir, The Creative Group, Tramo, Umber, VISA. @sfdesignweek #SFDW #sfdesignweek #POWER   San Francisco Design Week® is a registered trademark of AIGA|SF. © 2021 AIGA|SF. All rights reserved.