Image de marque et design environnemental — Entrer dans la danse
TUX
Crédit photo :
Kwon Yoonsung
Image de marque et design environnemental — Entrer dans la danse
TUX
Concept pour la signalétique
Crédit photo :
Rendu 3D TUX
Image de marque et design environnemental — Entrer dans la danse
TUX
Concept pour la signalétique : Détail
Crédit photo :
Rendu 3D TUX
Image de marque et design environnemental — Entrer dans la danse
TUX
Concept pour la signalétique : Porte
Crédit photo :
Rendu 3D TUX
The Art of Bloom
Intertrend Communications
The Art of Bloom is an exhibition that combines tactile and technological elements to create a truly one-of-a-kind immersive experience.
Crédit photo :
Brandon Shigeta
The Art of Bloom
Intertrend Communications
The venue, Edison Theatre, is a century-old theatre that Intertrend renovated and transformed to give back to the community of downtown Long Beach.
Crédit photo :
Brandon Shigeta
The Art of Bloom
Intertrend Communications
The Art of Bloom was the first immersive exhibition in downtown Long Beach, California, and was held from July 24 to September 29, 2019.
Crédit photo :
Brandon Shigeta
The Art of Bloom
Intertrend Communications
The main installation was called “The Petal Room”. It featured 3,500 real flowers, 6 million falling petals, interactive lighting, and a signature aroma.
Crédit photo :
Brandon Shigeta
The Art of Bloom
Intertrend Communications
Whether playing with petals, posting social content, or stopping to reminisce for a while, visitors found their own unique ways of interacting with the exhibit.
Crédit photo :
Brandon Shigeta
The Art of Bloom
Intertrend Communications
Our installations encouraged visitors to rediscover the special symbiotic relationship that humans have with flowers, and in turn, nature.
Crédit photo :
Brandon Shigeta
Publicité
The Art of Bloom
Intertrend Communications
The second installation,“Augmented Nature Room”, provided more intimate ways to interact with flowers and nature.
Crédit photo :
Brandon Shigeta
The Art of Bloom
Intertrend Communications
To accentuate the visceral element of scent, we created a custom fragrance called “Symbiosis” which visitors could experience both in whole in the main room and in deconstructed form in the hallway.
Crédit photo :
Brandon Shigeta
The Art of Bloom
Intertrend Communications
Through seven stations of AR interactions, visitors activated elements of nature that flowers and people both need, such as soil, water, light, and time.
Crédit photo :
Brandon Shigeta
The Art of Bloom
Intertrend Communications
Crédit photo :
Brandon Shigeta
The Art of Bloom
Intertrend Communications
The visual identity was unified under one branding guideline. Our merchandise and collaterals were carefully curated with local, sustainable collaborators to follow the theme of Symbiosis.
Crédit photo :
Brandon Shigeta
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