Press kit no. 2342-06

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Press kit - Press release - Relaxation Redefined - WETSTYLE’S fresh new Collections are what Dreams are Made of - WETSTYLE

Press Kit | no. 2342-06

Relaxation Redefined - WETSTYLE’S fresh new Collections are what Dreams are Made of

Montréal, Canada

WETSTYLE

MOOD, LAB and STELLÉ will be presented at IDS Interior Design Show Toronto next 16-17 January, 2020.

Montréal, Canada, 2019-12-03 - 

WETSTYLE, a manufacturer of premium-quality bath fixtures and furnishings for the North American market, is proud to unveil three new collections that raise the bar on bathroom comfort and elegance. The collections – MOOD, LAB and STELLÉ – introduce refined design elements from Pierre Bélanger and the WETSTYLE Design Lab that embody the essence of freshness and purity.


“WETSTYLE is focused on contemporary product design that favours simplicity of forms and relevance to trending fashions,” notes Bélanger, Designer for WETSTYLE. “The result is the creation of timeless collections that adhere to our motto of durability, finesse, and quality.”


In the ‘Mood’

At the heart of MOOD’s sleek and fluid design, offsetting ellipses provide an infusion of aesthetic, functional, and structural elements to foster an ambiance of comfort and relaxation. The soaking tub’s elliptical design adds functional deck space to the inviting tub, with a side rim storage shelf that immaculately blends into the tub’s refined appearance. Conceived in response to growing consumer demand for Zen-like relaxation, MOOD infuses a spa-like feel into home bathroom environments.


Beyond its functional design and soothing aesthetic qualities, MOOD’s incorporation of dual backrests offers the best of both worlds. With two different inclinations, MOOD invites you to sit back and indulge in a good book and a glass of wine or to fully recline and disconnect in the name of pure relaxation.


“The main concept behind the design is a marriage between the sensual curves of vertical walls and the rigidity of elliptical geometrics,” explains Pierre Bélanger. “Inverted, I see MOOD’s design like a gown from a grand ball of the Renaissance era…with nice hips!”


With its balanced shapes and refined curves, the elegant simplicity of MOOD blends seamlessly with either contemporary or traditional interiors. The soaking tub is available in a choice of matte or glossy finishes, with metal overflow trim available in satin brass, matte black, brushed nickel, or polished chrome.


The LAB Collection

Designed to exceed the demands and expectations of the modern bathroom, the dynamic LAB collection of soaking tubs and washbasins combines pragmatism with sensuality to rejuvenate any space. With its finely bevelled details, soft, subtle curves, and intentional inclinations, LAB redefines the standards of bathroom comfort and aesthetics.


Available in two models, the soaking tubs feature a deeper design to prevent overflow, while a 45-degree aesthetic design refinement contributes to the collection’s sleek, thinner look. The smaller LAB-1 (59.5x31.5x24) edition fits within a 60” alcove and features a backrest and spacious back ledge designed to accommodate a deck-mounted faucet. The slightly larger LAB-2 (65.87x30x24) model features a wide side storage ledge, with bevelled edges that define a practical and clutter-free deck. Both models also feature the functional simplicity of soft toe touch drains.


“The inspiration behind the collection was a desire to create a product to accommodate space restraints, but without sacrificing on comfort and functionality,” says Bélanger. “By creating an angle on the periphery, we were able to maintain a finesse in the edges that makes the product appear more delicate, thin, and refined.”


Available in both freestanding and wall-adjacent models, the LAB collection was designed to meet the space requirements of any bathroom. The freestanding option serves as a focal point of the room, while the LAB-1 model also addresses an industry shortfall with convenient trap access for faucet servicing. The wall-adjacent model reduces the tub’s physical footprint and optimizes space for additional amenities.


The collection also features a complementary series of 6 washbasins, available in LAB ROUND or LAB SQUARE models designed for a variety of environments. The sensual curves of LAB ROUND sinks echo those of the collection’s soaking tubs, while LAB SQUARE sinks symmetrically and aesthetically integrate with WETSTYLE’s STELLÉ collection of pedestals.


Monolithic finishing touches

WETSTYLE’s STELLÉ collection introduces classical beauty to the modern home, with floor-mount vanities designed to embrace the LAB collection’s drop-in sinks. Inspired by historic monoliths, STELLÉ’s minimalist design converts that inspiration into compact, urban elegance that fits easily into any size of powder room or bathroom.


“The STELLÉ collection was designed for simplicity and finesse in conjunction with our LAB collection washbasins,” explains Bélanger. “Whether selected for a powder room, or as a grander statement for larger bathrooms, STELLÉ exudes the richness of its woods in the form of a timeless monolith.”


Handcrafted from responsibly-sourced hardwoods including oak, walnut, Mozambique, torrified eucalyptus, and matte lacquer, STELLÉ’s timeless offerings feature-rich and unique grain patterns, unparalleled by reconstituted woods or laminates. Further distinguishing the collection is its impeccable, industry-leading marine-grade finish, providing high-quality moisture resistance and durability.


STELLÉ vanities are available in a variety of sizes and colours, and with or without doors. With-door models feature shelves and fully-finished interiors, as well as premium hardware including soft-closing Blum hinges and solid stainless-steel handles with a matte black powder-coated finish.


Conscientious designs

Both the MOOD and LAB collections are designed to work with WETSTYLE’s Plug & Bathe™ overflow and plumbing connection system, providing integrated connectivity between tub walls and drains, and simplifying the installation and servicing of freestanding tubs. Additionally, both collections are handcrafted from WETMAR BiO™, a robust, non-slip, heat-insulating material available in True High Gloss™, Matte and custom colour finishes. WETMAR BiO™ is an eco-friendly, thermo-insulating composite material that foregoes traditional petrochemical additives in lieu of natural ingredients.


WETSTYLE will exhibit the new collections at IDS Interior Design Show Toronto next 16-17 January, 2020. 
Booth: 3011


About WETSTYLE

For more than 30 years, WETSTYLE has been marrying original design and exceptional craftsmanship with the most environmentally friendly materials to manufacture design-driven soaking bathtubs, sinks, shower bases, and furnishings for the contemporary, rejuvenating bathroom environment. WETSTYLE’s premium bath furnishings, handcrafted in Montreal, Canada, are available through select authorized WETSTYLE dealers in Canada and the United States.


WETSTYLE has been the recipient of industry awards and international recognition for product excellence, with a long list of accolades touching on all spheres of the company’s product offerings.


About Pierre Bélanger – Designer

For more than 30 years, Pierre Bélanger has been a guiding light of contemporary design for architects, designers and manufacturers who have gravitated to his innovative style of graphic simplicity and relevance. Backed by strong analytical skills and insatiable curiosity, Pierre has been infusing his multidisciplinary experience into the unique designs of WETSTYLE for the past four years as the company’s lead designer, incorporating the latest design technologies and trends into a portfolio of truly innovative products.


His work at WETSTYLE has already garnered several prestigious awards, including Good Design Awards 2018, Interior Design Best of Year Honoree 2018, A+ Awards 2018 and International Design Excellence IDEA Bronze Award 2018.   

- 30 -

For more information

  1. www.wetstyle.com

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Press kit | 2342-06 - Press release | Relaxation Redefined - WETSTYLE’S fresh new Collections are what Dreams are Made of - WETSTYLE - Industrial Design -   MOOD Bathtub  - Photo credit: WETSTYLE
MOOD Bathtub
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Press kit | 2342-06 - Press release | Relaxation Redefined - WETSTYLE’S fresh new Collections are what Dreams are Made of - WETSTYLE - Industrial Design -   MOOD Bathtub   - Photo credit: WETSTYLE
MOOD Bathtub
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Very High-resolution image : 20.0 x 12.37 @ 300dpi ~ 14 MB

Press kit | 2342-06 - Press release | Relaxation Redefined - WETSTYLE’S fresh new Collections are what Dreams are Made of - WETSTYLE - Industrial Design -   MOOD Bathtub   - Photo credit: WETSTYLE
MOOD Bathtub
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Medium-resolution image : 10.34 x 6.89 @ 300dpi ~ 1.2 MB

Press kit | 2342-06 - Press release | Relaxation Redefined - WETSTYLE’S fresh new Collections are what Dreams are Made of - WETSTYLE - Industrial Design -   MOOD Bathtub   - Photo credit: WETSTYLE
MOOD Bathtub
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Very High-resolution image : 20.0 x 12.37 @ 300dpi ~ 14 MB

Press kit | 2342-06 - Press release | Relaxation Redefined - WETSTYLE’S fresh new Collections are what Dreams are Made of - WETSTYLE - Industrial Design -   MOOD Bathtub   - Photo credit: WETSTYLE
MOOD Bathtub
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Press kit | 2342-06 - Press release | Relaxation Redefined - WETSTYLE’S fresh new Collections are what Dreams are Made of - WETSTYLE - Industrial Design -   MOOD Bathtub   - Photo credit: WETSTYLE
MOOD Bathtub
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Press kit | 2342-06 - Press release | Relaxation Redefined - WETSTYLE’S fresh new Collections are what Dreams are Made of - WETSTYLE - Industrial Design -  MOOD Bathtub  - Photo credit: WETSTYLE
MOOD Bathtub
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Press kit | 2342-06 - Press release | Relaxation Redefined - WETSTYLE’S fresh new Collections are what Dreams are Made of - WETSTYLE - Industrial Design -    MOOD & LAB Drain (bathtub and lavatory)  - Photo credit: WETSTYLE
MOOD & LAB Drain (bathtub and lavatory)
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Very High-resolution image : 20.0 x 13.33 @ 300dpi ~ 5.4 MB

Press kit | 2342-06 - Press release | Relaxation Redefined - WETSTYLE’S fresh new Collections are what Dreams are Made of - WETSTYLE - Industrial Design -  LAB 2 Bathtub  - Photo credit: WETSTYLE
LAB 2 Bathtub
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Very High-resolution image : 20.0 x 12.37 @ 300dpi ~ 8.7 MB

Press kit | 2342-06 - Press release | Relaxation Redefined - WETSTYLE’S fresh new Collections are what Dreams are Made of - WETSTYLE - Industrial Design -  LAB 2 Bathtub - Photo credit: WETSTYLE
LAB 2 Bathtub
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Very High-resolution image : 20.0 x 12.37 @ 300dpi ~ 10 MB

Press kit | 2342-06 - Press release | Relaxation Redefined - WETSTYLE’S fresh new Collections are what Dreams are Made of - WETSTYLE - Industrial Design -  LAB 2 Bathtub  - Photo credit: WETSTYLE
LAB 2 Bathtub
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Very High-resolution image : 20.0 x 12.37 @ 300dpi ~ 7.1 MB

Press kit | 2342-06 - Press release | Relaxation Redefined - WETSTYLE’S fresh new Collections are what Dreams are Made of - WETSTYLE - Industrial Design -  LAB 2 Bathtub  - Photo credit: WETSTYLE
LAB 2 Bathtub
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Very High-resolution image : 18.24 x 12.16 @ 300dpi ~ 4.9 MB

Press kit | 2342-06 - Press release | Relaxation Redefined - WETSTYLE’S fresh new Collections are what Dreams are Made of - WETSTYLE - Industrial Design -  LAB 1 Bathtub - Photo credit: WETSTYLE
LAB 1 Bathtub
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Very High-resolution image : 20.0 x 13.33 @ 300dpi ~ 14 MB

Press kit | 2342-06 - Press release | Relaxation Redefined - WETSTYLE’S fresh new Collections are what Dreams are Made of - WETSTYLE - Industrial Design -  LAB 1 Bathtub  - Photo credit: WETSTYLE
LAB 1 Bathtub
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Very High-resolution image : 20.0 x 12.38 @ 300dpi ~ 12 MB

Press kit | 2342-06 - Press release | Relaxation Redefined - WETSTYLE’S fresh new Collections are what Dreams are Made of - WETSTYLE - Industrial Design -  LAB 1 Bathtub  - Photo credit: WETSTYLE
LAB 1 Bathtub
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Very High-resolution image : 20.0 x 12.38 @ 300dpi ~ 10 MB

Press kit | 2342-06 - Press release | Relaxation Redefined - WETSTYLE’S fresh new Collections are what Dreams are Made of - WETSTYLE - Industrial Design -  LAB 1 Bathtub  - Photo credit: WETSTYLE
LAB 1 Bathtub
Photo credit: WETSTYLE
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Very High-resolution image : 20.0 x 12.38 @ 300dpi ~ 7.9 MB

Press kit | 2342-06 - Press release | Relaxation Redefined - WETSTYLE’S fresh new Collections are what Dreams are Made of - WETSTYLE - Industrial Design -  LAB 1 Bathtub - Photo credit: WETSTYLE
LAB 1 Bathtub
Photo credit: WETSTYLE
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High-resolution image : 16.67 x 10.31 @ 300dpi ~ 8.7 MB

Press kit | 2342-06 - Press release | Relaxation Redefined - WETSTYLE’S fresh new Collections are what Dreams are Made of - WETSTYLE - Industrial Design -   LAB 1 Bathtub & LAB Drop-in Lavatory (Round Series)  - Photo credit:   WETSTYLE
LAB 1 Bathtub & LAB Drop-in Lavatory (Round Series)
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High-resolution image : 16.67 x 10.31 @ 300dpi ~ 11 MB

Press kit | 2342-06 - Press release | Relaxation Redefined - WETSTYLE’S fresh new Collections are what Dreams are Made of - WETSTYLE - Industrial Design -   LAB Drop-in Lavatory (Round Series)  - Photo credit: WETSTYLE
LAB Drop-in Lavatory (Round Series)
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Medium-resolution image : 9.5 x 6.33 @ 300dpi ~ 1.6 MB

Press kit | 2342-06 - Press release | Relaxation Redefined - WETSTYLE’S fresh new Collections are what Dreams are Made of - WETSTYLE - Industrial Design -   LAB 2 Bathtub & STELLÉ pedestal (Oak Natural) + LAB Drop-in Lavatory   - Photo credit: WETSTYLE
LAB 2 Bathtub & STELLÉ pedestal (Oak Natural) + LAB Drop-in Lavatory
Photo credit: WETSTYLE
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Very High-resolution image : 20.0 x 12.37 @ 300dpi ~ 12 MB

Press kit | 2342-06 - Press release | Relaxation Redefined - WETSTYLE’S fresh new Collections are what Dreams are Made of - WETSTYLE - Industrial Design -  LAB 2 Bathtub & STELLÉ pedestal (Oak Natural) + LAB Drop-in Lavatory  - Photo credit: WETSTYLE
LAB 2 Bathtub & STELLÉ pedestal (Oak Natural) + LAB Drop-in Lavatory
Photo credit: WETSTYLE
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Very High-resolution image : 20.0 x 12.37 @ 300dpi ~ 13 MB

Press kit | 2342-06 - Press release | Relaxation Redefined - WETSTYLE’S fresh new Collections are what Dreams are Made of - WETSTYLE - Industrial Design -   LAB 2 Bathtub & STELLÉ pedestal (Oak Natural) + LAB Drop-in Lavatory  - Photo credit: WETSTYLE
LAB 2 Bathtub & STELLÉ pedestal (Oak Natural) + LAB Drop-in Lavatory
Photo credit: WETSTYLE
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Very High-resolution image : 20.0 x 12.37 @ 300dpi ~ 11 MB

Press kit | 2342-06 - Press release | Relaxation Redefined - WETSTYLE’S fresh new Collections are what Dreams are Made of - WETSTYLE - Industrial Design -  STELLÉ pedestal (Walnut Natural No Calico) + LAB Drop-in Lavatory  - Photo credit: WETSTYLE
STELLÉ pedestal (Walnut Natural No Calico) + LAB Drop-in Lavatory
Photo credit: WETSTYLE
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High-resolution image : 16.67 x 10.32 @ 300dpi ~ 8.4 MB

Press kit | 2342-06 - Press release | Relaxation Redefined - WETSTYLE’S fresh new Collections are what Dreams are Made of - WETSTYLE - Industrial Design -  STELLÉ pedestal (Walnut Natural No Calico) + LAB Drop-in Lavatory  - Photo credit: WETSTYLE
STELLÉ pedestal (Walnut Natural No Calico) + LAB Drop-in Lavatory
Photo credit: WETSTYLE
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High-resolution image : 16.67 x 10.32 @ 300dpi ~ 10 MB

Press kit | 2342-06 - Press release | Relaxation Redefined - WETSTYLE’S fresh new Collections are what Dreams are Made of - WETSTYLE - Industrial Design -  STELLÉ pedestal (Oak Coffee Bean) + LAB Drop-in Lavatory  - Photo credit: WETSTYLE
STELLÉ pedestal (Oak Coffee Bean) + LAB Drop-in Lavatory
Photo credit: WETSTYLE
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High-resolution image : 16.67 x 10.32 @ 300dpi ~ 8.5 MB

Press kit | 2342-06 - Press release | Relaxation Redefined - WETSTYLE’S fresh new Collections are what Dreams are Made of - WETSTYLE - Industrial Design -  STELLÉ pedestal (Oak Coffee Bean) + LAB Drop-in Lavatory  - Photo credit: WETSTYLE
STELLÉ pedestal (Oak Coffee Bean) + LAB Drop-in Lavatory
Photo credit: WETSTYLE
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High-resolution image : 16.67 x 10.32 @ 300dpi ~ 9.5 MB

Press kit | 2342-06 - Press release | Relaxation Redefined - WETSTYLE’S fresh new Collections are what Dreams are Made of - WETSTYLE - Industrial Design -  STELLÉ pedestal (Walnut Natural) + LAB Drop-in Lavatory  - Photo credit: WETSTYLE
STELLÉ pedestal (Walnut Natural) + LAB Drop-in Lavatory
Photo credit: WETSTYLE
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High-resolution image : 16.67 x 10.32 @ 300dpi ~ 8.4 MB

Press kit | 2342-06 - Press release | Relaxation Redefined - WETSTYLE’S fresh new Collections are what Dreams are Made of - WETSTYLE - Industrial Design -  STELLÉ pedestal (Walnut Natural) + LAB Drop-in Lavatory  - Photo credit: WETSTYLE
STELLÉ pedestal (Walnut Natural) + LAB Drop-in Lavatory
Photo credit: WETSTYLE
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Very High-resolution image : 20.0 x 12.38 @ 300dpi ~ 11 MB

Press kit | 2342-06 - Press release | Relaxation Redefined - WETSTYLE’S fresh new Collections are what Dreams are Made of - WETSTYLE - Industrial Design -  STELLÉ pedestal (Oak Smoked) + LAB Drop-in Lavatory  - Photo credit: WETSTYLE
STELLÉ pedestal (Oak Smoked) + LAB Drop-in Lavatory
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Very High-resolution image : 20.0 x 13.33 @ 300dpi ~ 9.9 MB

Press kit | 2342-06 - Press release | Relaxation Redefined - WETSTYLE’S fresh new Collections are what Dreams are Made of - WETSTYLE - Industrial Design -  STELLÉ pedestal (Oak Black) + LAB Drop-in Lavatory  - Photo credit: WETSTYLE
STELLÉ pedestal (Oak Black) + LAB Drop-in Lavatory
Photo credit: WETSTYLE
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Very High-resolution image : 20.0 x 13.33 @ 300dpi ~ 11 MB

Press kit | 2342-06 - Press release | Relaxation Redefined - WETSTYLE’S fresh new Collections are what Dreams are Made of - WETSTYLE - Industrial Design -  STELLÉ pedestal (Oak Stone Harbour Grey) + LAB Drop-in Lavatory  - Photo credit: WETSTYLE
STELLÉ pedestal (Oak Stone Harbour Grey) + LAB Drop-in Lavatory
Photo credit: WETSTYLE
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Very High-resolution image : 20.0 x 13.33 @ 300dpi ~ 8.2 MB

Press kit | 2342-06 - Press release | Relaxation Redefined - WETSTYLE’S fresh new Collections are what Dreams are Made of - WETSTYLE - Industrial Design -  LAB Drop-in Lavatory (Round Series)  - Photo credit: WETSTYLE
LAB Drop-in Lavatory (Round Series)
Photo credit: WETSTYLE
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Very High-resolution image : 20.0 x 13.33 @ 300dpi ~ 14 MB

Press kit | 2342-06 - Press release | Relaxation Redefined - WETSTYLE’S fresh new Collections are what Dreams are Made of - WETSTYLE - Industrial Design -  LAB Drop-in Lavatory (Round Series)  - Photo credit: WETSTYLE
LAB Drop-in Lavatory (Round Series)
Photo credit: WETSTYLE
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Very High-resolution image : 20.0 x 13.33 @ 300dpi ~ 13 MB

Press kit | 2342-06 - Press release | Relaxation Redefined - WETSTYLE’S fresh new Collections are what Dreams are Made of - WETSTYLE - Industrial Design -  LAB Drop-in Lavatory (Square Series)  - Photo credit: WETSTYLE
LAB Drop-in Lavatory (Square Series)
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Very High-resolution image : 20.0 x 13.34 @ 300dpi ~ 8.8 MB

Press kit | 2342-06 - Press release | Relaxation Redefined - WETSTYLE’S fresh new Collections are what Dreams are Made of - WETSTYLE - Industrial Design -  LAB Drop-in Lavatory (Square Series)  - Photo credit: WETSTYLE
LAB Drop-in Lavatory (Square Series)
Photo credit: WETSTYLE
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Very High-resolution image : 20.0 x 13.34 @ 300dpi ~ 8.9 MB

Press kit | 2342-06 - Press release | Relaxation Redefined - WETSTYLE’S fresh new Collections are what Dreams are Made of - WETSTYLE - Industrial Design -  LAB Drop-in Lavatory (Square Series)  - Photo credit: WETSTYLE
LAB Drop-in Lavatory (Square Series)
Photo credit: WETSTYLE
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Very High-resolution image : 20.0 x 13.34 @ 300dpi ~ 8.9 MB

Press kit | 2342-06 - Press release | Relaxation Redefined - WETSTYLE’S fresh new Collections are what Dreams are Made of - WETSTYLE - Industrial Design -  LAB Drop-in Lavatory (Square Series)  - Photo credit: WETSTYLE
LAB Drop-in Lavatory (Square Series)
Photo credit: WETSTYLE
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Very High-resolution image : 20.0 x 13.34 @ 300dpi ~ 8.7 MB

Press kit | 2342-06 - Press release | Relaxation Redefined - WETSTYLE’S fresh new Collections are what Dreams are Made of - WETSTYLE - Industrial Design -  LAB Drop-in Lavatory (Square Series)  - Photo credit: WETSTYLE
LAB Drop-in Lavatory (Square Series)
Photo credit: WETSTYLE
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Very High-resolution image : 20.0 x 13.34 @ 300dpi ~ 9.1 MB

Press kit | 2342-06 - Press release | Relaxation Redefined - WETSTYLE’S fresh new Collections are what Dreams are Made of - WETSTYLE - Industrial Design - Mark Wolinsky, President - Photo credit: Pierre-Luc Dufour
Mark Wolinsky, President
Photo credit: Pierre-Luc Dufour
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Press kit | 2342-06 - Press release | Relaxation Redefined - WETSTYLE’S fresh new Collections are what Dreams are Made of - WETSTYLE - Industrial Design - Édouard Bourgault Parisé, Creative and Marketing Director - Photo credit: Pierre-Luc Dufour
Édouard Bourgault Parisé, Creative and Marketing Director
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Press kit | 2342-06 - Press release | Relaxation Redefined - WETSTYLE’S fresh new Collections are what Dreams are Made of - WETSTYLE - Industrial Design - WETSTYLE Design Lab - Photo credit: Pierre-Luc Dufour
WETSTYLE Design Lab
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Press kit | 2342-06 - Press release | Relaxation Redefined - WETSTYLE’S fresh new Collections are what Dreams are Made of - WETSTYLE - Industrial Design - WETSTYLE Design Lab - Photo credit:  Pierre-Luc Dufour
WETSTYLE Design Lab
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Very High-resolution image : 24.0 x 16.0 @ 300dpi ~ 23 MB

Press kit | 2342-06 - Press release | Relaxation Redefined - WETSTYLE’S fresh new Collections are what Dreams are Made of - WETSTYLE - Industrial Design - Pierre Bélanger - Photo credit: Pierre Bélanger
Pierre Bélanger
Photo credit: Pierre Bélanger
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Very High-resolution image : 13.44 x 20.16 @ 300dpi ~ 20 MB

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