EN | FR
  1. Art
  2. Commercial Architecture
  3. Commercial Interior Design
  4. Competition
  5. Edition
  6. Event + Exhibition
  7. Fashion Design
  8. Graphic Design
  9. Industrial Architecture
  10. Industrial Design
  11. Institutional Architecture
  12. Landscape Architecture
  13. Lifestyle
  14. Lighting Design
  15. Multimedia Design
  16. Product
  17. Real Estate
  18. Residential Architecture
  19. Residential Interior Design
  20. Urban Design
  21. X
⇤ Newswire
v2com, the international newswire specializing in the distribution of design, architecture and lifestyle press kits to the media
Journalists! Take advantage of free access to press kits to easily download high resolution images.


Professionals! Join an influential network, get international media coverage and improve your reputation.


We are sociable!


Subscribe
to our newsletter.



Press Kit
| no: 3220-01
Press kits are only available
for download by media.
Terms
For immediate release

All photos must be published with proper credit.
Please reference v2com as the source
whenever possible. We always appreciate
receiving PDF copies of your articles.

Press materials


Download the full package of low-resolution images:
LR Images ~ 2.23 MB


Download the full package of high-resolution images:
HR images ~ 248 MB


The high-resolution images are also available individually under each image.

The press release is available below (copy and paste).


Flag black
Press kit - Press release - Topshop Splash! - YourStudio
A v2com exclusive

Topshop Splash!

London, United Kingdom

YourStudio

Making waves at the first Frame Awards 


London, United Kingdom, 2018-03-20 -

Topshop Splash! a campaign initiated to do something engaging, bold and different at the global flagship store launching swimwear in 2017 has just been recognised by Frame as Window Display of the Year


YourStudio created a multi-sensory & interactive window installation to launch Topshop’s Summer swimwear campaign which took customers on a real and virtual waterslide ride- through physical design and virtual reality - they combined both to create a truly unique, immersive and engaging window installation.


The physical installation starts with a swimming pool scene in the window of the store, with 65 metres of waterslide snaking around each floor, subtly leading customers towards the swimwear collection. Coconut & sunscreen scents wafted around the store with the sounds of people splashing, flowing water and squawking seagulls to emulate the feeling of being at a water park in summer. For the VR experience; customers sit within a ‘pool’ at the top of a slide before putting on VR goggles - the ride taking you down a waterslide weaving through shoppers and buses along Oxford Street, past iconic London buildings - all very fast - what a thrill! As the digital experience comes to an end, you land resting on a beach - perfectly feeling the holiday spirit. 


Data Sheet

Official name of the project: Topshop Splash!
Location: Oxford Circus, London UK 
Project End Date: June 2017
Area: Across two windows and throughout the store - total of 65 sq m waterslide installed. 
Client: Topshop, Arcadia Group  
Designers: YourStudio 
Project manager: Karen Chan of YourStudio 
Collaborators: Fire Cracker for install and Ru Barksfield for VR 


Photographer: Topshop in-house

About YourStudio

YourStudio are original experience creators working from their London and Melbourne studios globally with clients in UK, Europe, USA and Australia, they specialise in the strategic development of brands, and the creation of experiences that tap into the changing mindsets of today’s consumers.

- 30 -


Media contact
Press kit | 3220-01 - Press release | Topshop Splash! - YourStudio - Commercial Interior Design - VR waterslide experience in Topshop's iconic flahship location  - Photo credit:   Topshop
VR waterslide experience in Topshop's iconic flahship location 
Photo credit: Topshop
Download
Very High-resolution image
19.2 x 12.8
300dpi

~ 1.7 MB
Press kit | 3220-01 - Press release | Topshop Splash! - YourStudio - Commercial Interior Design - Topshop Splash experience window view from Oxford Street London - Photo credit:  Topshop
Topshop Splash experience window view from Oxford Street London
Photo credit: Topshop
Download
Very High-resolution image
12.8 x 19.2
300dpi

~ 1.9 MB
Press kit | 3220-01 - Press release | Topshop Splash! - YourStudio - Commercial Interior Design - The waterslide snakes the store with lights creating realistic effect - Photo credit:  Topshop
The waterslide snakes the store with lights creating realistic effect
Photo credit: Topshop
Download
Medium-resolution image
7.25 x 10.87
300dpi

~ 810 KB
Press kit | 3220-01 - Press release | Topshop Splash! - YourStudio - Commercial Interior Design - Photo credit: YourStudio
Photo credit: YourStudio
Download
Low-resolution image

~ 820 KB
You may also like...
Newsroom - Press release - FACE Cosmetic Surgery - Audax

FACE Cosmetic Surgery

Audax

Toronto, Canada, 2018-07-16
You may also like...
Newsroom - Press release - European Healthcare Design WinnerCOACH - Interactive and Playful Centre for Overweight Adolescent and Children's Healthcare of the Maastricht UMC+ - Tinker imagineers
A v2com exclusive

European Healthcare Design Winner COACH - Interactive and Playful Centre for Overweight Adolescent and Children's Healthcare of the Maastricht UMC+

Tinker imagineers

Utrecht, Netherlands, 2018-06-28
You may also like...
Newsroom - Press release - New Desjardins – Downtown Montreal Location:Permanent Installation by Daniel Iregui Unveiled - Desjardins and MASSIVart

New Desjardins – Downtown Montreal Location: Permanent Installation by Daniel Iregui Unveiled

Desjardins and MASSIVart

Montréal, Canada, 2018-06-14
You may also like...
Newsroom - Press release - A New Office Furniture Distribution Group is Born - EMBLM

A New Office Furniture Distribution Group is Born 

EMBLM

Montréal, Canada, 2018-06-05
You may also like...
Newsroom - Press release - Park House Food Merchants - Alexander &CO.

Park House Food Merchants

Alexander &CO.

Sydney, Australia, 2018-05-30
You may also like...
Newsroom - Press release - Basix HQ Wins AIA SF Award2018 - Axelrod Design

Basix HQ Wins AIA SF Award 2018

Axelrod Design

San Francisco, United States, 2018-05-28
You may also like...
Newsroom - Press release - YoshinoriRestaurant - Alia Bengana + Atelier BEPG

Yoshinori Restaurant

Alia Bengana + Atelier BEPG

Paris, France, 2018-05-28
You may also like...
Newsroom - Press release - The New Extreme WOW Suites at the W Montréal Are Officially Launched - Sid Lee Architecture
A v2com exclusive

The New Extreme WOW Suites at the W Montréal Are Officially Launched

Sid Lee Architecture

Montréal, Canada, 2018-05-22
You may also like...
Newsroom - Press release - Galaxy Bar and Bottle Shop - Monoloko design

Galaxy Bar and Bottle Shop

Monoloko design

Moskva, Russia, 2018-05-11
You may also like...
Newsroom - Press release - A Design in Tune with TV5’s Vision - FOR. design planning

A Design in Tune with TV5’s Vision

FOR. design planning

Montréal, Canada, 2018-05-07