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Press Kit
| no: 2038-03
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Press kit - Press release - edb New Pop-Up Shop: Color Block - Élément de base
A v2com exclusive

edb New Pop-Up Shop: Color Block

Montréal, Canada

Élément de base

edb opens a new pop-up shop in Old Montreal


Montréal, Canada, 2017-11-20 -

Montreal online furniture brand, élément de base, settles in the Old Montreal until February 28, 2018.
 
Once again, edb is taking over the space at 395 Notre-Dame West for another brand new pop-up shop. For this third edition, edb is welcoming for two months no other than Cuisines Steam from Montreal who will be presenting for the first time their new modular kitchen system: Co◦Quo. Expect pure and simple lines in a completely new setting designed by the talented duo behind Creative Flats. 

For this edition, Creative Flats envisioned a bold and vibrant decor for edb. Two rooms fully colored: one in vintage green and one in soft pink. Wall-to-wall carpets, painted scaffolds, matching colored furniture and painted walls create a unique and joyful installation. Neon lighting adds a touch of 80s retro and a pinch of kitsch to the mix.
 
In terms of products, edb will be exhibiting multiple new pieces and fabrics during this temporary pop-up. To discover for the first time: the Dive sectional in a blush-pink velvet and the Panorama sectional in an emerald-green velvet. Soft and cozy colors and textures just in time for the winter season. Also launching during this installation: the brand new plush Continental sofa and sectional filled with feathers. With its compact size, flexible orientation and angled back, this model combines aesthetic and practicality.
 
As always, the sofas and sectionals from edb have fully removable covers and can be ordered in a multitude of colors and fabrics.

The list of partners

Creative Flats
Cuisines Steam
Co◦Quo
Vertuose
 
Opening hours
Mon-Wed: 11:30 am—6 pm


Thu-Fri: 11:30 am—8 pm


Sat-Sun: 12:00-5 pm


Now until February 28th, 2018
 
Pop-up address
395 Notre-Dame West
Montreal  
 
email: info@elementdebase.com
www.elementdebase.com
Facebook/Instagram: elementdebase
 
For all enquiries, please contact:
Thien Ta Trung
info@elementdebase.com
t. +1 514-738-6484


- 30 -


Media contact
Press kit | 2038-03 - Press release | edb New Pop-Up Shop: Color Block - Élément de base - Industrial Design - edb pop-up shop in the Old Montreal&nbsp; - Photo credit: Adrien Williams Photographe<br>
edb pop-up shop in the Old Montreal 
Photo credit: Adrien Williams Photographe
Download
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Press kit | 2038-03 - Press release | edb New Pop-Up Shop: Color Block - Élément de base - Industrial Design - edb pop-up shop in the Old Montreal&nbsp; - Photo credit: Adrien Williams Photographe
edb pop-up shop in the Old Montreal 
Photo credit: Adrien Williams Photographe
Download
Medium-resolution image
5.33 x 8.0
300dpi

~ 2.6 MB
Press kit | 2038-03 - Press release | edb New Pop-Up Shop: Color Block - Élément de base - Industrial Design - edb pop-up shop in the Old Montreal&nbsp; - Photo credit: Adrien Williams Photographe
edb pop-up shop in the Old Montreal 
Photo credit: Adrien Williams Photographe
Download
Medium-resolution image
5.33 x 8.0
300dpi

~ 1.7 MB
Press kit | 2038-03 - Press release | edb New Pop-Up Shop: Color Block - Élément de base - Industrial Design - edb pop-up shop in the Old Montreal&nbsp; - Photo credit: Adrien Williams Photographe
edb pop-up shop in the Old Montreal 
Photo credit: Adrien Williams Photographe
Download
Medium-resolution image
8.0 x 5.33
300dpi

~ 2.1 MB
Press kit | 2038-03 - Press release | edb New Pop-Up Shop: Color Block - Élément de base - Industrial Design - edb pop-up shop in the Old Montreal&nbsp; - Photo credit: Adrien Williams Photographe
edb pop-up shop in the Old Montreal 
Photo credit: Adrien Williams Photographe
Download
Medium-resolution image
8.0 x 5.33
300dpi

~ 1.9 MB
Press kit | 2038-03 - Press release | edb New Pop-Up Shop: Color Block - Élément de base - Industrial Design - edb pop-up shop in the Old Montreal&nbsp; - Photo credit: Adrien Williams Photographe
edb pop-up shop in the Old Montreal 
Photo credit: Adrien Williams Photographe
Download
Medium-resolution image
8.0 x 5.33
300dpi

~ 1.7 MB
Press kit | 2038-03 - Press release | edb New Pop-Up Shop: Color Block - Élément de base - Industrial Design - edb pop-up shop in the Old Montreal&nbsp; - Photo credit: Adrien Williams Photographe
edb pop-up shop in the Old Montreal 
Photo credit: Adrien Williams Photographe
Download
Medium-resolution image
5.33 x 8.0
300dpi

~ 1.9 MB
Press kit | 2038-03 - Press release | edb New Pop-Up Shop: Color Block - Élément de base - Industrial Design - edb pop-up shop in the Old Montreal&nbsp; - Photo credit: Adrien Williams Photographe
edb pop-up shop in the Old Montreal 
Photo credit: Adrien Williams Photographe
Download
Medium-resolution image
8.0 x 5.33
300dpi

~ 1.6 MB
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