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Press Kit
| no: 2038-05
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Press kit - Press release - edb Pop-up in Old-Montreal - Élément de base
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edb Pop-up in Old-Montreal

Montréal, Canada

Élément de base

edb settles in Old-Montreal until June 11

Montréal, Canada, 2017-05-25 -

Montreal online furniture brand, élément de base, settles in the Old Montreal until June 11,  2017.


With the arrival of the summer and warmer days, edb is setting up a temporary installation inspired by colours and lightness. To discover onsite: the brand’s flagship models as well as its new spring introductions. By opening a pop-up shop on Notre-Dame in the Old Montreal, edb aims to offer a window for its products in the heart of the city. A space that is easy to reach for those who can’t get to élément de base showroom in Ville Saint-Laurent.


To create a different vibe than its warehouse-showroom, the team behind edb, My & Thien, opted for a more intimate and personal approach, a house that feels inhabited with attitude and character.  


The duo also invited local design companies to join the pop-up in order to add diversity and to complement their offerings. Plants, lighting, stones, art, carpets and rugs from different local companies add nice touches to the edb furniture on display.


The list of partners

atelier anaka
d’armes luminaires
david umemoto
lavoie luminaires
tapis national
the print atelier


Opening hours

Mon-Wed: 11:30am-6pm
Thu-Fri: 11:30am-8pm
Sat-Sun: 12pm-5pm

Now until June 11, 2017

Pop-up address
395 Notre-Dame Ouest

- 30 -

Media contact