Journalists, explore this publication-ready project. Create a free v2com media account to download high-resolution images.Create a media account
Press Kit | no. 1639-06
Mirage, the hardwood flooring brand renowned for quality, is once again launching new and exciting floors this year, expanding its product lineup to meet ever-more-stringent quality and design requirements.
Spectacular décors thanks to new board lengths up to 82” from Mirage
Mirage gives you the authenticity of wood at its best, breaking fresh ground once again with its new board lengths up to 82 inches. The new lengths make any room in the house look bigger, and because fewer boards are needed to cover a given area, fewer joints are visible, yielding a spectacular, even look. The new lengths represent an average increase of 25% on Mirage Engineered 5” (127 mm) and 6-1/2” (165 mm) widths
Gelato and Peppermint: two new floors with notes of gray added to the Sweet Memories Collection
Mirage has added two new colours, Gelato and Peppermint, to its Sweet Memories Collection, which hearkens back to the charm and authenticity of old-fashioned floors thanks to Mirage’s exclusive brushing and staining processes.
Gelato is a beige-gray that imparts a distinctive, luxurious look ideal for minimalist modern décors.
Peppermint is a pure ash gray that brings a touch of minerality into any home. It’s a fashionable addition that’s sure to be embraced for its timeless, classic style.
The Flair Collection gets a new color: the rustic chic look of, ultramatte Nightfall
Nightfall creates a timeless look, exuding rich yet classic beauty. Velvety brown tones with golden highlights make this floor amazingly versatile. It will endure for years without losing its original charm.
It now joins Flair - a luxurious collection of character-rich floors featuring the natural look of oiled flooring without the maintenance hassles, thanks to its ultramatte, highly resistant DuraMatt™ finish.
New Cape Cod color joins Mirage's Admiration Collection
The creamy beige tone of Cape Cod captures the Scandinavian look that lets all the beauty of wood shine through. It evokes the very best in seaside living.
Driftwood, a new textured color in the Imagine Collection
Driftwood is a refined and highly nuanced gray that
will add structure and character to any décor. With its cork look and textured surface, this new color is perfect for modern, streamlined interiors.
The Imagine Collection is designed for active families and pet owners, with a textured surface to help hide the marks and scuffs of daily life.
Mirage prefinished hardwood floors, designed and manufactured by Boa-Franc in Saint-Georges, Quebec, are synonymous with superior quality, beauty, and durability and guarantee product consistency, added value, and lifelong good looks. Mirage epitomizes attention to detail and the desire to create a product in perfect harmony with its environment. For more than 30 years, Mirage has been committed to operating in an environmentally responsible manner in order to ensure sustainable development for current and future generations.
For more information
High-resolution image : 15.11 x 11.53 @ 300dpi ~ 2.5 MB
High-resolution image : 15.47 x 10.63 @ 300dpi ~ 2.6 MB
High-resolution image : 9.86 x 15.07 @ 300dpi ~ 2.6 MB
High-resolution image : 15.97 x 10.65 @ 300dpi ~ 1.9 MB
High-resolution image : 15.14 x 10.9 @ 300dpi ~ 2.4 MB
High-resolution image : 13.16 x 10.31 @ 300dpi ~ 2.4 MB
High-resolution image : 14.22 x 9.83 @ 300dpi ~ 2 MB
Medium-resolution image : 10.71 x 10.36 @ 300dpi ~ 1.3 MB