Dossier de presse no. 3531-13

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Dossier de presse - Communiqué de presse - NI HAO Hotel - Vermilion Zhou Design Group

Dossier de presse | no. 3531-13

Communiqué seulement en anglais

NI HAO Hotel

Chengdu, Chine

Vermilion Zhou Design Group

"NI HAO," a straightforward greeting equivalent to 'hello' in English, where 'Hao' implies that all is well. The design integrates traditional Chinese symbols of blessing with emblematic text and imagery, crafting a dynamic hotel chain steeped in Chinese culture.

Shanghai, Chine, 14-06-2024 - 

NI HAO, a standard Chinese greeting, carries meanings beyond everyday salutations. It embodies the spirit of friendliness, politeness, and openness integral to Chinese culture. These two words are simple and deeply symbolic culturally, allowing them to convey unique emotions and messages in various contexts and settings.


"NI HAO" is very Chinese 

As an international Chinese expression, "NI HAO" has been embraced and used by multilingual speakers globally, serving as the first gateway in China's communication with the world. "NI HAO" is the starting point for all subsequent interactions, presenting the most straightforward introduction to Chinese culture. Unconstrained by time and geography, we express this through cultural symbols, giving guests a direct experience of a traditional, vibrant, and open hotel atmosphere.


* 'Calabash', a traditional Chinese symbol, is incorporated throughout the space design. This symbol signifies blessings, fortune, and safety for travellers.


"NI HAO" is a dialogue

In the "NI HAO" hotel, nestled within the bustling street market, the essence of "Hospitality" is at the heart of its operations. The doors are warmly opened to guests and the local community, inviting everyone to experience its welcoming atmosphere. With abundant slogans in the space, the very Chinese style of expression engages all guests, subverting traditional reception and lobby areas, while serving functional purposes and aiming to resonate emotionally with travellers. "Punk Wellness" is another thoughtful touch for well-being.


* The simplified calabash imagery of '8' is continued throughout the space in various forms. '8' also symbolizes 'prosperity', embodying both a distinctly Chinese symbol and the representation of '∞'infinite possibilities.


"NI HAO" creates scenes

From public areas to guest rooms, the varied needs of travellers are met through efficient layouts. Unintentional interactions in these spaces transform a simple "NI HAO" into a warm and intimate greeting. Whether guests are extroverted or introverted, returning to the fundamental lodging needs, they'll find a comforting space to settle in.


"NI HAO Hotel" 

By deeply understanding the meaning behind the two words "NI HAO," the architects have repositioned the "NI HAO Hotel" brand in space design. With "NI HAO" as the core of the Vermilion Zhou Design Group's design, it stands out in the economy hotel sector, conveying a more friendly and inclusive philosophy, while meeting the accommodation needs of its audience. Like the brand name, this simple yet profound expression enables "NI HAO Hotel" to touch hearts universally through its approach.

Technical sheet

Client: H World Group

Project Address: No. 28 Donghuazheng Street, Jinjiang District, Chengdu

Design Team
Creative Director|Kuang Ming(Ray) Chou
Concept Design|Ting Ho
Brand Positioning|Vermilion Zhou Design Group
Interior Design|Garvin Hong, Yue Hu, Yuxuan Li, Mingrui Gao
Lighting Design|Vera Chu
FF&E Design|Wan Lu Yang
Hotel Operations Goods Design Consultant|Vermilion Zhou Design Group

Collaborator
Brand Visual Identity System Design |DDD
Signage Design|Design Onboard Studio

Copyright
Content Planning and Writing |Vermilio Zhou
Photos|Jian Quan Wu

About Vermilion Zhou Design Group

Established in Shanghai in 2002, Vermilion Zhou Design Group has completed over a thousand interior design projects, encompassing various projects such as public, commercial, office, hotel, restaurant, and residential spaces. The firm constantly strives to explore new possibilities. Vermilion Zhou Design Group has created dozens of hotel brands within branded hotels, providing accommodation experiences for more than 100 million people.


Vermilion Zhou Design Group understands the needs of different space users and subsequently provides accurate positioning in its designs. Through precise task allocation in team collaboration, they develop comprehensive design solutions from conceptualization to implementation, primarily from an interior design perspective. Starting from a contemporary Oriental mindset, Vermilion Zhou Design Group emphasizes the practicality and aesthetics of the human experience in space, aiming to popularize designs that combine beauty and functionality, while assisting projects in achieving overall success.

Vermilion Zhou Design Group persists in breaking through innovation and change, while maintaining valid positive values. This enduring commitment allows the firm to sustain its design energy output, ultimately enabling more people to appreciate the value and beauty of the design.

- 30 -

Pour plus d’informations

  1. www.vermilionzhou.com/hotel/project-o...

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Pièces jointes

NI HAO HOTEL
Images basse résolution ~ 5,7 Mo
Images tif haute résolution ~ 760 Mo
Images jpg haute résolution ~ 110 Mo

Termes et conditions

Pour diffusion immédiate

La mention des crédits photo est obligatoire. Merci d’inclure la source v2com lorsque possible et il est toujours apprécié de recevoir les versions PDF de vos articles.

Dossier de presse | 3531-13 - Communiqué de presse | NI HAO Hotel - Vermilion Zhou Design Group - Design d’intérieur commercial -  Self-check-in area<br>  - Crédit photo : Jian Quan Wu
Self-check-in area
Crédit photo : Jian Quan Wu
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Image très haute résolution : 13.51 x 18.04 @ 300dpi ~ 8,8 Mo

Dossier de presse | 3531-13 - Communiqué de presse | NI HAO Hotel - Vermilion Zhou Design Group - Design d’intérieur commercial - Hotel entrance - Crédit photo : Jian Quan Wu
Hotel entrance
Crédit photo : Jian Quan Wu
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Image très haute résolution : 20.0 x 13.33 @ 300dpi ~ 14 Mo

Dossier de presse | 3531-13 - Communiqué de presse | NI HAO Hotel - Vermilion Zhou Design Group - Design d’intérieur commercial - Interactive felt wall made from recycled fibres, also featuring sound absorption capabilities. - Crédit photo : Jian Quan Wu
Interactive felt wall made from recycled fibres, also featuring sound absorption capabilities.
Crédit photo : Jian Quan Wu
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Image très haute résolution : 15.02 x 20.0 @ 300dpi ~ 15 Mo

Dossier de presse | 3531-13 - Communiqué de presse | NI HAO Hotel - Vermilion Zhou Design Group - Design d’intérieur commercial - We warmly open our doors to guests and the local community, inviting everyone to experience our welcoming atmosphere. - Crédit photo : Jian Quan Wu
We warmly open our doors to guests and the local community, inviting everyone to experience our welcoming atmosphere.
Crédit photo : Jian Quan Wu
Télécharger

Image très haute résolution : 20.0 x 13.33 @ 300dpi ~ 19 Mo

Dossier de presse | 3531-13 - Communiqué de presse | NI HAO Hotel - Vermilion Zhou Design Group - Design d’intérieur commercial - A self-check-in area that minimizes staff interaction, catering to the limited manpower of budget hotels. - Crédit photo : Jian Quan Wu
A self-check-in area that minimizes staff interaction, catering to the limited manpower of budget hotels.
Crédit photo : Jian Quan Wu
Télécharger

Image très haute résolution : 13.34 x 20.0 @ 300dpi ~ 12 Mo

Dossier de presse | 3531-13 - Communiqué de presse | NI HAO Hotel - Vermilion Zhou Design Group - Design d’intérieur commercial - <br> - Crédit photo : Jian Quan Wu

Crédit photo : Jian Quan Wu
Télécharger

Image très haute résolution : 20.0 x 13.33 @ 300dpi ~ 15 Mo

Dossier de presse | 3531-13 - Communiqué de presse | NI HAO Hotel - Vermilion Zhou Design Group - Design d’intérieur commercial - Lobby _We have also incorporated the 'calabash' element into our furniture designs, adding a sense of fun and privacy even in lobbies that are minimally secluded. - Crédit photo : Jian Quan Wu
Lobby _We have also incorporated the 'calabash' element into our furniture designs, adding a sense of fun and privacy even in lobbies that are minimally secluded.
Crédit photo : Jian Quan Wu
Télécharger

Image très haute résolution : 20.0 x 13.34 @ 300dpi ~ 13 Mo

Dossier de presse | 3531-13 - Communiqué de presse | NI HAO Hotel - Vermilion Zhou Design Group - Design d’intérieur commercial - We incorporate the 'calabash', a traditional Chinese symbol, throughout the space design. This symbol signifies blessings, fortune, and safety for travellers. - Crédit photo : Jian Quan Wu
We incorporate the 'calabash', a traditional Chinese symbol, throughout the space design. This symbol signifies blessings, fortune, and safety for travellers.
Crédit photo : Jian Quan Wu
Télécharger

Image très haute résolution : 11.5 x 17.24 @ 300dpi ~ 11 Mo

Dossier de presse | 3531-13 - Communiqué de presse | NI HAO Hotel - Vermilion Zhou Design Group - Design d’intérieur commercial - Crédit photo : Jian Quan Wu
Crédit photo : Jian Quan Wu
Télécharger

Image très haute résolution : 11.43 x 17.12 @ 300dpi ~ 7,5 Mo

Dossier de presse | 3531-13 - Communiqué de presse | NI HAO Hotel - Vermilion Zhou Design Group - Design d’intérieur commercial - Even with limited services, the hotel is equipped with designated meeting areas and spaces, meeting the temporary office needs of busy travellers. - Crédit photo : Jian Quan Wu
Even with limited services, the hotel is equipped with designated meeting areas and spaces, meeting the temporary office needs of busy travellers.
Crédit photo : Jian Quan Wu
Télécharger

Image très haute résolution : 20.0 x 15.0 @ 300dpi ~ 15 Mo

Dossier de presse | 3531-13 - Communiqué de presse | NI HAO Hotel - Vermilion Zhou Design Group - Design d’intérieur commercial - Phone booth - Crédit photo : Jian Quan Wu
Phone booth
Crédit photo : Jian Quan Wu
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Image très haute résolution : 13.35 x 20.0 @ 300dpi ~ 12 Mo

Dossier de presse | 3531-13 - Communiqué de presse | NI HAO Hotel - Vermilion Zhou Design Group - Design d’intérieur commercial - The simplified calabash imagery of '8' is continued throughout the space in various forms. '8' also symbolizes 'prosperity', embodying both a distinctly Chinese symbol and the representation of '∞'infinite possibilities. - Crédit photo : Jian Quan Wu
The simplified calabash imagery of '8' is continued throughout the space in various forms. '8' also symbolizes 'prosperity', embodying both a distinctly Chinese symbol and the representation of '∞'infinite possibilities.
Crédit photo : Jian Quan Wu
Télécharger

Image très haute résolution : 13.34 x 20.0 @ 300dpi ~ 7,9 Mo

Dossier de presse | 3531-13 - Communiqué de presse | NI HAO Hotel - Vermilion Zhou Design Group - Design d’intérieur commercial - The breakfast area - Crédit photo : Jian Quan Wu
The breakfast area
Crédit photo : Jian Quan Wu
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Image très haute résolution : 13.34 x 20.0 @ 300dpi ~ 14 Mo

Dossier de presse | 3531-13 - Communiqué de presse | NI HAO Hotel - Vermilion Zhou Design Group - Design d’intérieur commercial - The breakfast area - Crédit photo : Jian Quan Wu
The breakfast area
Crédit photo : Jian Quan Wu
Télécharger

Image très haute résolution : 13.34 x 20.0 @ 300dpi ~ 18 Mo

Dossier de presse | 3531-13 - Communiqué de presse | NI HAO Hotel - Vermilion Zhou Design Group - Design d’intérieur commercial - The breakfast area - Crédit photo : Jian Quan Wu
The breakfast area
Crédit photo : Jian Quan Wu
Télécharger

Image très haute résolution : 20.0 x 15.02 @ 300dpi ~ 14 Mo

Dossier de presse | 3531-13 - Communiqué de presse | NI HAO Hotel - Vermilion Zhou Design Group - Design d’intérieur commercial - Guest Room - Crédit photo : Jian Quan Wu
Guest Room
Crédit photo : Jian Quan Wu
Télécharger

Image très haute résolution : 15.0 x 20.0 @ 300dpi ~ 16 Mo

Dossier de presse | 3531-13 - Communiqué de presse | NI HAO Hotel - Vermilion Zhou Design Group - Design d’intérieur commercial - Guest Room_The hotel design also considers the replication of chain hotels. All furniture is created with a modular approach to reduce construction complexity and minimize environmental pollution. - Crédit photo : Jian Quan Wu
Guest Room_The hotel design also considers the replication of chain hotels. All furniture is created with a modular approach to reduce construction complexity and minimize environmental pollution.
Crédit photo : Jian Quan Wu
Télécharger

Image très haute résolution : 13.33 x 20.0 @ 300dpi ~ 12 Mo

Dossier de presse | 3531-13 - Communiqué de presse | NI HAO Hotel - Vermilion Zhou Design Group - Design d’intérieur commercial - Guest Room - Crédit photo : Jian Quan Wu
Guest Room
Crédit photo : Jian Quan Wu
Télécharger

Image très haute résolution : 15.0 x 20.0 @ 300dpi ~ 17 Mo

Dossier de presse | 3531-13 - Communiqué de presse | NI HAO Hotel - Vermilion Zhou Design Group - Design d’intérieur commercial - Guest Room - Crédit photo : Jian Quan Wu
Guest Room
Crédit photo : Jian Quan Wu
Télécharger

Image très haute résolution : 20.0 x 13.33 @ 300dpi ~ 13 Mo

Dossier de presse | 3531-13 - Communiqué de presse | NI HAO Hotel - Vermilion Zhou Design Group - Design d’intérieur commercial - Operations Goods - Crédit photo : Jian Quan Wu
Operations Goods
Crédit photo : Jian Quan Wu
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Image très haute résolution : 15.0 x 20.0 @ 300dpi ~ 14 Mo

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