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Press kit - Press release - Alessandro Isola's "The Cut" wins the Architizer A+ Award - Alessandro Isola Ltd.

Alessandro Isola's "The Cut" wins the Architizer A+ Award

London, United Kingdom

Alessandro Isola Ltd.

For the third year in a row, the quality and design of the kitchens 'The Cut" have been confirmed ambassadors of the Made in Italy in the world.

London, United Kingdom, 2017-05-03 - For the third consecutive year, The Cut wins the most important recognition in the field of architecture and design, with its innovative Evolution kitchen, signed by the internationally renowned designer and artist, Alessandro Isola.

The Architizer A+ Award 2017 was participated by designers from over 100 countries around the world, but once again the Made in Italy proposed by The Cut convinced and won both the jury of the award, which boasts illustrious names in the world of design, architecture, technology and printing industry, and the popular jury, fascinated by the concept of The Cut Evolution.

The Cut Evolution brings the kitchen to the center of the house making it a meeting place, where you can converse and exchange new experiences. His table designed for movement, for example, transforms the kitchen by offering ever-new shapes. In fact, the owner will decide on the final position. A moving style that can change exactly how our life changes.

Meet Alessandro Isola at the award ceremony of the Architizer A+ Award 2017, which will be held in New York on May 11th, and is one of the most anticipated events of the NYCxDESIGN week.

About Alessandro Isola Ltd.

Inventive, creative, poetic, boundaryless, stimulating, crafted, distinctive, personal and bespoke are all words that may go some way to describing Alessandro’s every design endeavour. Avoidance of the straightforward, love of illusion and devotion to craft, assures all who commission him, be it for the creation of a new space, the re-imagining of an existing one, or for the invention of a product piece, that the outcome will be uniquely innovative, appropriately useful, exquisitely made and beyond convention.

Alessandro worked at Foster + Partners, widely regarded as one of the most innovative architectural and design practices in the world. After Foster + Partners followed a series of collaborative ventures, including designing for the renowned Italian glass blowing company Venini. 

Most recently he has founded his new studio Alessandro Isola Ltd. With his creatively like-minded team he works internationally, with current projects in England, Italy and Russia. Alessandro’s work spans small and large projects, focussing on bespoke interior architectural solutions, inclusive of developing furniture systems and product pieces as an integral part of such a brief, or separately for large scale production.

For much of his production, Alessandro returns to his native Italy to source true independent craftsmen, that over generations have perfected a particular craft technique. This bygone artisan know-how and timeless quality is sensitively paired with latter day advancements in technology, to create beautifully built, modern-day solutions, that through the use of imaginative, often forgotten materials, creates rich design outcomes, that are just as fascinating to touch as they are to observe and use. Though highly crafted and more often than not bespoke, all that Alessandro designs, brings with it, carefully considered, functional flexibility and modularity, that can be adapted and re-arranged to suit changing surroundings, mood and desire.

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