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Press Kit | no. 1109-06
Press release only in English
Design and Architecture in New York, from 16 to 18 May
In New York, during the week of design, INTERNI – the magazine of contemporary design and architecture – and Salone del Mobile.Milano, the most important international furniture fair, organize “American Architects meet Italian Design,” a circuit of encounters to encourage dialogue between the world of design manufacturing and the world of architectural projects, involving major international architecture studios and Italian design companies that symbolize the history and culture of design 'made in Italy'.
From 16 to 18 May, the most representative Italian design flagship stores become a unique showcase for a series of talks organized to promote design culture thanks to prestigious international architecture studio invited to narrate their work and to discuss the themes and history of Italian companies.
Through the stories of the most recent works or projects in progress by American studios, “American Architects meet Italian Design” is structured as an open debate, where architects shed light on their modus operandi: creativity, the design process, the relationship, with clients, research on new materials, experimentation with new technologies, all the way to the choice of finishes and furnishings.
“American Architects meet Italian Design” is a talks programme in which architects are invited to discuss the processes that lead to the creation of interiors for major architectural projects. How can an architect stimulate Italian companies to make suitable, competitive products for the international market? To what requirements should products respond to meet the needs of the market?
An opportunity for a fertile encounter between design culture and business culture.
Every talk will be followed by a tasting of excellent Italian cuisine
Thanks to Aceto Balsamico Due Vittorie, Auricchio, Bauli, Ferrarelle, I Love Italian Food, La Perla Cioccolato Torino, Piccolo Cafe, Urbani Tartufi
Saturday 16 May
11.30 am, Design with Love, Dror Benshetrit - Dror, c/o TECHNOGYM
5.00 pm, Architecture Around the World, Vivian Lee - Richard Meier & Partners, c/o Luceplan
6.00 pm, Lights to Live, Karim Rashid, c/o FontanaArte
Monday 18 May
9.00 am, The USA Pavilion at Expo Milano 2015, James Biber - Biber Architects, c/o Scavolini
11.30 am, International Projects, Andrea Lamberti - Rafael Viñoly Architects, c/o Poliform
4.30 pm, Tune Architecture, Tune Life, Dante O. Benini and Richard Meier, c/o Flou
6.00 pm, Place, Culture, Craft, Coren Sharples - SHoP,
INTERNI, the Magazine of Interiors and Contemporary Design, celebrated its first 60 years in 2014, 60 years during which it has had the good fortune of sharing in the fantastic and adventurous history of Italian furnishings and design. The magazine has closely observed the growth of design nurtured by the intuitions and works of brilliant, courageous men of
culture, architects and designers and entrepreneurs. INTERNI continues to be a attentive and up-to-date observatory on the world of design, foregrounding and forecasting trends in design and architecture. Since the first half of the 1990s the magazine has been part of the Periodicals of AME Arnoldo Mondadori Editore, the most important Italian publishing group.
SALONE DEL MOBILE.MILANO
The Salone del Mobile was founded in 1961 to promote Italian exports of furniture and complements. It soon became the international reference point of the furniture sector, where ideas, design, technology, innovation and quality meet in a unique situation of creativity. The international character of the institution is illustrated by the Saloni WorldWide Moscow, held in October each year in that city, attracting professionals from Russia and other regions, including the former Soviet republics and the Balkan states. The two events – with a selected number of exhibitors representing Italian excellence – provide a showcase on a worldwide level for Made in Italy, one of the loftiest expressions of Italian culture. High-quality Italian furnishings, over the years, have passed from the status of functional objects to that of true objects of desire, thanks to an industrial and cultural process that combines craftsmanship, innovation, creativity and originality, known all over the world as made in Italy.
I LOVE ITALIAN FOOD
I Love Italian Food is an international network and a non-profit organization, that spreads its passion for Italian food and cuisine worldwide.
Its community currently counts on more than 800.000 users, foreigners for the 95%, and a network of more than 7.000 professionals of the sector,
involving bloggers, chefs, restaurateurs, buyers and distributors. They promote agroindustrial made in Italy by conversing every month with more than 6 million people worldwide (45% in the U.S., 20% in the E.U., 12% in the Far East, 10% in the Middle East); realizing international events to meet the professionals of the sector; creating co-branding projects with the dues-paying members.
Founded by Michele Casadei Massari, Piccolo Cafe is a charming Italian cafe and restaurant in the heart of New York. Piccolo Cafe’s recipes are based on simple, basic, tasty ingredients imported from Italy, including truffles and Tuscan organic olive oil. Organic food and respect for the Italian tradition are the main focus, with an eye on price and service. Alongside its four venues in Manhattan, Piccolo Cafe stands out for the creation of exclusive events, thanks to a dedicated catering division.
Ph. +1 212 4774600/Mob. +1 917 539 2942
For the full press kit, please contact Laura Diggens @ email@example.com
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