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Repositioning of Former Time & Life Building Shows Sustainability is Key to Market Success
Pei Cobb Freed & Partners

View north along Avenue of the Americas

Photo credit:
Albert Vecerka/ESTO

Repositioning of Former Time & Life Building Shows Sustainability is Key to Market Success
Pei Cobb Freed & Partners

Reconfigured plaza with Copacabana paving to street edge

Photo credit:
Albert Vecerka/ESTO

Repositioning of Former Time & Life Building Shows Sustainability is Key to Market Success
Pei Cobb Freed & Partners

New diagonally-cantilevering canopy marking the north edge of a four-block public space

Photo credit:
Albert Vecerka/ESTO

Repositioning of Former Time & Life Building Shows Sustainability is Key to Market Success
Pei Cobb Freed & Partners

South plaza and entrances, looking east along West 50th Street

Photo credit:
Albert Vecerka/ESTO

Repositioning of Former Time & Life Building Shows Sustainability is Key to Market Success
Pei Cobb Freed & Partners

Expanded and modernized south lobby

Photo credit:
Albert Vecerka/ESTO

Repositioning of Former Time & Life Building Shows Sustainability is Key to Market Success
Pei Cobb Freed & Partners

Restored Josef Albers mural

Photo credit:
Albert Vecerka/ESTO

Repositioning of Former Time & Life Building Shows Sustainability is Key to Market Success
Pei Cobb Freed & Partners

Restored Fritz Glarner mural

Photo credit:
Albert Vecerka/ESTO

Repositioning of Former Time & Life Building Shows Sustainability is Key to Market Success
Pei Cobb Freed & Partners

Redesigned and modernized elevator cabs

Photo credit:
Albert Vecerka/ESTO

Repositioning of Former Time & Life Building Shows Sustainability is Key to Market Success
Pei Cobb Freed & Partners

Before and after: Reimagined plaza

Photo credit:
Albert Vecerka/ESTO

Repositioning of Former Time & Life Building Shows Sustainability is Key to Market Success
Pei Cobb Freed & Partners

Before and after: new canopy over reopened breezeway

Photo credit:
Albert Vecerka/ESTO

Repositioning of Former Time & Life Building Shows Sustainability is Key to Market Success
Pei Cobb Freed & Partners

Before and after: expanded and reconfigured south lobby

Photo credit:
Albert Vecerka/ESTO

Repositioning of Former Time & Life Building Shows Sustainability is Key to Market Success
Pei Cobb Freed & Partners

Before and after: 50% increase in vision glass

Photo credit:
Pei Cobb Freed & Partners

Repositioning of Former Time & Life Building Shows Sustainability is Key to Market Success
Pei Cobb Freed & Partners

Rhythm of facade is maintained while area of vision glass is increased

Photo credit:
Pei Cobb Freed & Partners

Repositioning of Former Time & Life Building Shows Sustainability is Key to Market Success
Pei Cobb Freed & Partners

Process of recladding with new high-performance, unitized curtain wall system

Photo credit:
Pei Cobb Freed & Partners

Repositioning of Former Time & Life Building Shows Sustainability is Key to Market Success
Pei Cobb Freed & Partners

Reimagined plaza across Avenue of the Americas from Radio City Music Hall, looking south

Photo credit:
Albert Vecerka/ESTO

Repositioning of Former Time & Life Building Shows Sustainability is Key to Market Success
Pei Cobb Freed & Partners

Entries to modernized lobby, looking east along West 50th Street

Photo credit:
Albert Vecerka/ESTO

Dolce Magazine Recognized as Winner of the Top 50 Best Luxury Media in the World 2022
Dolce Magazine

Fernando Zerillo, Co-Founder/Creative Director of Dolce Magazine and Michelle Zerillo-Sosa, Publisher/Editor-in-Chief of Dolce Magazine

Photo credit:
Dolce Media Group

Dolce Magazine Recognized as Winner of the Top 50 Best Luxury Media in the World 2022
Dolce Magazine

Luxury Lifestyle Awards—Winner 2022

Photo credit:
Courtesy of Luxury Lifestyle Awards

Dolce Magazine Recognized as Winner of the Top 50 Best Luxury Media in the World 2022
Dolce Magazine

(From left to right) Covers of Dolce Magazine: Volume I Issue 4, Fall 2021, Spring 2021, Summer 2021

Photo credit:
Dolce Media Group

Award-Winning Victorian Terraced Townhouse
LLI Design

UGF - Reception Room

Photo credit:
Richard Gooding Photography